Here’s what happened this week in weird business news.
McDonald’s gets into McFashion
Thanks to McDonald’s (MCD) you can now have your burger and wear it, too. McDonald’s has revealed a Big Mac clothing and lifestyle line in Sweden that includes raincoats, wallpaper, sheets, and even dog coats. The items range from $40 to $45 and are available for purchase online. The stunt is part of McDonald’s “Imlovinit24” marketing campaign which produced events in 24 cities over the course of 24 hours. Other promotions included a Ne-Yo concert in Los Angeles and a giant coffee cup ball pit in Sydney, Australia.
Willie Nelson puts his money where his mouth is
Peanut butter and jelly, love and marriage, Willie Nelson and pot. They’re all matches made in heaven. That’s why it comes as no surprise that the country music legend will launch his own marijuana line. Nelson, 81, plans to open stores in states where pot is already legal and will sell his own strains of the wacky tabacky.
In an interview with The Daily Beast, Nelson’s business partner Michael Bowman said that the stores would be like the Whole Foods (WFM) of the marijuana world—featuring a multitude of organic brands as well as their own. He calls his business model the “anti-Walmart” model and says we can expect to see the first store next year.
Goodbye Zayn :(
Do you hear that? It’s the sound of millions of pre-teen hearts breaking. One Direction released a statement on Facebook this week explaining that 22-year old Zayn Malik has parted ways with the band after five years of musical service. "The four of us will now continue. We're looking forward to recording the new album and seeing all the fans on the next stage of the world tour," they wrote.
But there’s a twist here, Zayn leaving may have been the best thing that could happen to 1D. The band's U.S. streams are up 768% on Spotify since the announcement of his departure. In the UK streams are up 1,900%. Nielson Music and Billboard analyzed the selling power of boy bands and found that these groups tend to maintain momentum for two albums before sales die down. One Direction has released four albums, with each selling less than the prior. They have been on a steady decline, but they’re releasing a new album next year, which might give them a sales jolt.
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