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McDonald’s Will Start to Sell Secret Sauce

Douglas A. McIntyre

According to Canadian website Foodology, McDonald's Corp. (MCD) soon will sell its "secret sauces" to the general public. It is a move reminiscent of when Starbucks Corp. (SBUX) began to sell its coffees in retail stores other than its own.

The site reports that the sauces will include those for McDonald's Filet-O-Fish, Big Mac and McChicken. It is not clear whether the products will be sold in the United States, although the company already has a small number of bottles of Big Mac sauce available for free under certain circumstances.

According to McDonald's:

Following the nationwide introduction of the Mac Jr. and Grand Mac burgers, McDonald’s USA will be giving away 10,000 limited edition bottles of beloved Big Mac Special Sauce on January 26 at participating restaurants nationwide. Customers can find Big Mac Special Sauce bottles in their market by downloading the Big Mac Special Sauce Finder iMessage app that highlights the nearest restaurant where the limited edition bottles will be available.

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When in restaurant, customers must share the secret code “There’s a Big Mac for that” to a crew member or designated representative for a chance to get their hands on one of the exclusive bottles that will be handed out on a first come, first serve basis. Those who aren’t in a location where the bottles are being given away will have a chance to win a bottle on January 26 by following and participating in McDonald’s live giveaway on Facebook, Instagram or Twitter. For the first time ever, McDonald’s will be hosting a live giveaway across each of these channels.

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For people who did not win, a trip to Canada will be necessary.

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