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MEEP Comments on New Study on Parental Support of Tablet Use Among Children

TUALATIN, OR--(Marketwired - Jun 19, 2013) - The makers of MEEP, an Android-based tablet for kids, are speaking out on a new study that shows that parents are becoming increasingly supportive of tablet use among kids. The research indicates that parents are in favor of the use of educational technology in schools, believing that incorporating these gadgets into normal classroom curriculum may have the ability to cut across the digital divide that stems from socioeconomic boundaries.

The findings illustrate that students' access to mobile devices and other technology is more dependent on the parents' attitude toward mobile learning than it is on the family's income. The report was published by Grunwald Associates and the Learning First Alliance, with support from AT&T. The data shows that more than four out of five K-12 students use some sort of computing device at least occasionally. This includes tablets, laptops, and smartphones. The sample was comprised of nearly 2,400 responses.

While there was some proven link between parental income and the 18 percent of pupils who did not use these devices in the home, more than half of those students who did not play with electronics were found to live in a home where parents were in possession of such tools.

Therefore, the researchers believe that the cause of the non-use by these children is "some other reason that probably revolves around the attitudes of parents and, by extension, the students toward the smartphone." Peter Grunwald, the president and founder of Grunwald Associates, a research firm that focuses on ed-tech projects, states, "The ubiquity of mobile technology in everyday life, I think, comes through loud and clear in this study. Families own multiple devices, even families that are not well off."

The majority of parents surveyed as part of the study stated that they felt mobile devices could become a useful and positive educational tool for their students. Roughly 45 percent of parents noted that they had or were planning to purchase a mobile device in order to support their son or daughter's learning. Fifty-six percent stated that they would feel willing to buy a mobile device if their child's school required it. Roughly half of the parents questioned who high school-aged kids stated that their children brought smartphones to school. The attitude of respondents toward mobile learning was influenced by whether their son or daughter was able to experience mobile learning at school.

The makers of MEEP, a kid-friendly tablet, understand the supportive nature that most of these parents felt toward mobile learning stating, "We're at the very advent of what tablets can do, but it's natural for parents to want their kids to have access in schools. Tablets provide a wide range of services via education, reading, music, and entertainment. The amount of educational apps available for the Meep and other tablets is amazing." MEEP encourages schools to continue incorporating mobile learning into the traditional classroom curriculum.


The MEEP is an Android-based tablet designed for specifically for children. The device offers a range of entertainment options including games, books, music, and more. While kids love to play with their own tablet, parents also enjoy the tool because of its robust parental controls. Moms and dads can determine what their child can do as they use their tablet, as well as how much time they can spend enjoying the device.