U.S. Markets closed

Mercedes-Benz Canada maintains steady growth in April

TORONTO, May 1, 2017 /CNW/ - Mercedes-Benz Canada and its national dealer network have carried the momentum of a record-breaking first quarter into April, with 4,355 units retailed for a 2.9% increase over April 2016.

The company achieved healthy returns in April, with 3,805 luxury light trucks and passenger cars sold representing an increase of 4.0% over the same period in 2016. Year-to-date, the number of units retailed has grown to 14,565, up from 12,864 over the same period in 2016, an increase of 13.2%.

The passenger car segment's monthly sales increased by 20.7%, with 2,211 vehicles delivered, up from 1,832 units sold in April 2016. This growth was driven in no small part by the enduring popularity of C-Class models, which saw a 61.2% increase in sales over April 2016 and a year-to-date growth of 46.6%. Sales of E-Class and S-Class Sedans also climbed throughout the month.

With 1,594 vehicles sold in April, sales of luxury light trucks increased to 6,644 units delivered year-to-date, an increase of 5.5%. While the GLC SUV and Coupe models continued to be popular, the GLS was the standout performer in April: compared with April 2016, monthly sales were up 23.6% and year-to-date sales increased by 41.7%.   

April marked another record-breaking month for Mercedes-AMG vehicles, with 1,034 units delivered representing an increase of 65.7% over the same period last year. This contributed to a year-to-date record-breaking total of 3,530 Mercedes-AMG units sold, a growth of 80.5% over 2016.

Demand for Mercedes-Benz vans remained steady throughout the month with 528 units sold, a slight increase over April 2016. The Sprinter Cab Chassis had a strong boost in monthly sales with an increase of 146.2% over the same period last year. Year-to-date, the Mercedes-Benz Vans division reported growth of 31.2%, for a total of 2,181 units delivered.

22 smart fortwo vehicles were delivered in April.

Year-to-date, the Mercedes-Benz Pre-Owned division reported sales of 5,229 units, up from 5,080 in April 2016 for 2.9% growth. Certified Pre-Owned sales saw a year-to-date increase of 4.2%, with 4,275 units retailed, up from 4,101 in 2016. Certified Pre-Owned penetration has increased over 2016 by 1.0% year-to-date, reaching 81.8%.

"After a strong first quarter, our momentum remains steady as Canadians continue to recognize the impressive design, safety and technology of our passenger vehicles," said Brian D. Fulton, President and CEO, Mercedes-Benz Canada. "Mercedes-Benz Canada is more than just its sales totals, however: it's an organization that cares deeply for its employees. I couldn't be more pleased to have been recognized this month by Great Place to Work® Institute Canada. Our recent nomination as one of this year's Best Workplaces in Canada is a testament to the effort we've made to ensure that our commitment to best customer experience applies not only to our customers, but to our employees as well."

 April 2017

MTD

YTD

2017

2016

%

2017

2016

%

Mercedes-Benz Vehicles

3,805

3,657

4.0

14,565

12,864

13.2

smart

22

55

-60.0

115

535

-78.5

Mercedes-Benz Vans

528

519

1.7

2,181

1,662

31.2

TOTAL

4,355

4,231

2.9

16,861

15,061

12.0

 

About Mercedes-Benz Canada
Mercedes-Benz Canada is responsible for the sales, marketing and service of the Mercedes-Benz and Mercedes-AMG passenger vehicles, Mercedes-Benz Vans and smart. Headquartered in Toronto, Ontario, Mercedes-Benz Canada Inc. employs approximately 1,500 people in 21 locations across Canada. Through a nationwide network of 11 Mercedes-Benz owned retail operations and 47 authorized dealerships, Mercedes-Benz Canada sold 48,320 vehicles in 2016. This represents the best year ever for the company and has positioned Mercedes-Benz as the top luxury manufacturer in Canada for the third consecutive year.

Further information from Mercedes-Benz is available on the internet at:
www.media.mercedes-benz.ca