Creates Opportunity for Businesses to Attract More Players
CARLSBAD, Calif., May 13, 2019 /PRNewswire/ -- NTN Buzztime, Inc (NYSE American: NTN) has launched the Buzztime Entertainment mobile app – now available for download on Apple iOS and Android mobile devices. Using the app, players can compete in trivia and live events on their own devices at any of the 2,600 Buzztime bars, restaurants, and other locations.
The Buzztime Entertainment app is in an open beta phase and registered Buzztime players have been invited to provide feedback to shape its future development. The app can be used to play most trivia games within the Buzztime library, with app content and functionality continuing to expand through further development and player input.
"Currently, our players use Buzztime tablets to play at any of our 2,600 locations. We've strategically launched the Buzztime Entertainment app to provide an additional way for players to get into the action. With this new mobile touchpoint, we are broadening the audience funnel," said Ram Krishnan, NTN Buzztime CEO.
"The new app empowers us to target more prospective businesses with a mobile-only offering, which is a key opportunity to increase our location count and expand into new vertical markets. This is an exciting time for Buzztime, as we are positioned for growth," continued Krishnan.
As the app build-out continues, Buzztime foresees growth in new player registrations, thereby expanding the Buzztime player community. Once new players download the app, they are invited to register to join the Buzztime Nation to unlock the app's full suite of features like leaderboard standings, the ability to collect badges during gameplay, and the opportunity to join competitions.
"By having a presence in the Apple and Android app stores, Buzztime Entertainment provides another touchpoint for attracting new players. The app also keeps Buzztime within reach of players – even when they're not at one of our partner locations. Players can easily open the app and check the daily game schedule, then find their nearest location. That ultimately sends more players into our partner locations, increasing their foot traffic and revenue," added Krishnan.
Buzztime plans to continually optimize the player experience on the new app as user feedback is received and integrated.
This release contains forward-looking statements that reflect management's current views of future events and operations, including statements regarding player registration and engagement, product development, growth of our business, expansion into new vertical markets, site count, and the revenue of our partners. These risks and uncertainties include the risks of unsuccessful execution or launch of products, platforms or brands, risks associated with customer retention and growth plans, the impact of alternative entertainment options and technologies and competitive products, brands, technologies and pricing, adverse economic conditions, the regulatory environment and changes in the law, failure of customer and/or player acceptance or demand for new or existing products, lower market acceptance or appeal of both existing and new products and services by particular demographic groups or audiences as a whole, and technical problems or outages. Please see NTN Buzztime, Inc.'s recent filings with the Securities and Exchange Commission for information about these and other risks that may affect the Company. All forward-looking statements included in this release are based on information available to us on the date hereof. These statements speak only as of the date hereof and NTN Buzztime, Inc. does not undertake to publicly update or revise any of its forward-looking statements, even if experience or future changes show that the indicated results or events will not be realized.
Buzztime (NYSE American: NTN) delivers interactive entertainment and innovative technology, including performance analytics and secure payment with Europay, MasterCard® and Visa® (EMV) chip card readers or with near-field communication (NFC) technology to accept Apple, Android and Samsung Pay. Most frequently used in bars and restaurants in North America, the Buzztime tablets and technology offer engaging solutions to establishments that have guests who experience dwell time, such as casinos, senior living, and more. Casual dining venues license Buzztime's customizable solution to differentiate themselves via competitive fun by offering guests trivia, card, sports and arcade games, customized menus and self-service dining features. Buzztime's platform improves operating efficiencies, creates connections among the players and venues, and amplifies guests' positive experiences. The Buzztime platform has also been recently resold and the content licensed for other businesses serving other markets. For more information, please visit http://www.buzztime.com or follow us on Facebook, Instagram or Twitter @buzztime.
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