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Ooh La La! Sprint Debuts Le Sprint Drive

Voice-activated assistant offers French commentary and cultural immersion - all while you're driving

OVERLAND PARK, Kan. and PARIS, 1 Avril 2019 /PRNewswire/ -- Every self-respecting Francophile and beret enthusiast embraces the opportunity to indulge in the finest brie, baguette and Bordeaux. So why not live all aspects of life to the fullest?

Sprint Corp. Logo (PRNewsfoto/Sprint Corp.)

Now you can – with Le Sprint Drive.

Le Sprint Drive is the next iteration of the wildly popular Sprint Drive, an innovative product that scores your driving, provides roadside assistance and turns your vehicle into an LTE mobile hotspot. Sprint CEO and renowned Frenchman Michel Combes saw a unique chance to bring a petite taste of France to America.

"I was craving ma mère's soupe à l'oignon and rich cassoulet but also wanted those around me to immerse themselves in the many delights of my home country," said noted French wine enthusiast Combes.

He embarked on a cultural journey with the Sprint product team to develop a new, innovative way for customers to truly experience all France has to offer.

Le Sprint Drive delivers the same perks as Sprint Drive, and so much more. Just plug it in and the intuitive, French-speaking AI will help you navigate to the most authentic French restaurants, wineries and art galleries. It'll even show you where you can adopt a French poodle with a proper coiffure.

Our customers who crave the French way of life will no longer have to find an independent cinema featuring Jean-Luc Godard or Agnès Varda films. Now, with Le Sprint Drive, you can vive la France right from your own car.

Longing for a baguette? Le Sprint Drive will identify the perfect camembert to go with that. Desiring a drink? How about a delicate rosé? Want to know how to ask for directions en français? Puis-je obtenir les directions!

Le Sprint Drive is the only true French experience on the market. Unlike the competition, Le Sprint Drive* offers a robust array of amenities with the capacity to deliver a truly nationwide French experience.

So, what are you waiting for? Acheter un lecteur de Sprint aujourd'hui!**

*You can't actually buy Le Sprint Drive. This is obviously a joke. Happy April Fools' Day!

**Please drive safely. Check out our very real Sprint Drive at www.sprint.com/sprintdrive, and make sure you and your loved ones are taken care of – whether they're Francophiles or not.

About Sprint
Sprint (NYSE:S) is a communications services company that creates more and better ways to connect its customers to the things they care about most. Sprint served 54.5 million connections as of Dec. 31, 2018, and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; leading no-contract brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. Today, Sprint's legacy of innovation and service continues with an increased investment to dramatically improve coverage, reliability and speed across its nationwide network and commitment to launching the first 5G mobile network in the U.S. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprint and www.twitter.com/sprint.

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