Research firm Cantor Fitzgerald upgraded the online market to buy from hold, in part on the upside potential of its point-of-sale payments business. Also, a JMP Securities analyst named eBay (EBAY) his "top pick" in the sector. EBay has said it will overhaul fees it charges sellers. That could make it more competitive with online retail giant Amazon (AMZN). EBay has an IBD Composite Rating of 78, an EPS rating of 84 and a Relative Strength Rating of 54. Shares rose 2% to 51.10.