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Premier Holding Corp. Retains Maxim Group LLC as its Financial Advisor and Investment Banker

TUSTIN, CA / ACCESSWIRE / October 15, 2014 / Premier Holding Corporation (PRHL), an energy seller and reseller in deregulated markets, announces that it has officially retained Maxim Group LLC, a leading investment banking, securities and investment management firm, to provide strategic corporate finance and investment banking services. Maxim will focus on assisting Premier in its strategies for maximizing shareholder value through its full scope of investment banking services.

Last month, Premier signed a Definitive Agreement to acquire Lexington Power and Light, LLC of New York, a Company engaged in the sale of retail electricity and natural gas to residential and commercial end-users. About two weeks ago, the Federal Energy Regulatory Commission authorized the transactions clearing the way for acquisition to be completed. The purchase of Lexington Power and Light LLC is a major part of Premier's larger plan to provide "everything energy" to its thousands of clients and the massive potential energy market. The new subsidiary will also allow Premier to leverage the marketing success of energy brokers such as its current subsidiary, The Power Company (TPC), and eventually create new energy efficiency prospects for E3, allowing Premier to further its plan of integration in this sector.

PRHL's President and CEO Randall Letcavage stated, "This may prove to be the most significant milestone event for our Company. After considerable and careful deliberation, we selected Maxim Group LLC to be our new investment banker and advisor. Maxim is clearly capable of managing our needs for capital as we enter a stage of hyper-growth as an energy supplier. Additionally, Maxim will assist in increasing our exposure in the investment community that, in turn, could enhance shareholder value."

Karl Brenza, Senior Managing Director in the Investment Banking department, commented, "We are delighted to partner with Premier Holding Corp. in the financial and value creation components of its corporate strategy through our full-service investment banking capabilities. We look forward to working with management at PRHL with strategic planning, partnerships, transactions, and introduction of the Company to the investment community."

About Maxim Group LLC

Maxim Group LLC is a leading full-service investment banking, securities and wealth management firm headquartered in New York. The Firm provides a full array of financial services including investment banking; private wealth management; and global institutional equity, fixed income and derivative sales & trading, equity research and prime brokerage services to a diverse range of corporate clients, institutional investors and high net worth individuals. Maxim Group is a registered broker-dealer with the U.S. Securities and Exchange Commission and the Municipal Securities Rulemaking Board (MSRB), and is a member of the following: Financial Industry Regulatory Authority (FINRA), Securities Insurance Protection Corporation (SIPC), NASDAQ Stock Market and NYSE Arca, Inc. To learn more about Maxim Group, visit www.maximgrp.com.

About Premier Holding Corporation

The Company provides financial support and management expertise, which includes access to capital, financing, legal, insurance, mergers, acquisitions, joint ventures and management strategies. The Company's mission is to acquire clean technology companies and/or green products and services that are accretive and that can be seamlessly integrated and utilize the overall economics of such products and services for the benefit of its customers. Through subsidiaries we offer renewable energy production, energy efficiency products and services to commercial middle-market companies, Fortune 500 brands, developers and management companies of large-scale residential developments. Additional integrated business offerings include direct energy services as power purchase agreements (PPAs), energy financing and leasing of generation programs in urban and rural real estate environments, lighting efficiency systems and refrigeration systems. For more information visit PRHL Investors Relations: www.prhlcorp.com.

About Lexington Power and Light, LLC (LP&L)

LP&L is an independent energy services company (ESCO) that sells electricity and natural gas to commercial and residential consumers. Under deregulation, energy consumers have the right to purchase energy supply from an independent ESCO like LP&L. As a direct supplier, our purpose at LP&L is to provide superior customer service in conjunction with the supply of discount electricity and natural gas, while promoting energy conservation. Currently LP&L services the New York Market in four (4) utility areas. Our expansion plans include a nine (9) State presence in twenty three (23) utility areas. Our mission is to educate all energy consumers of the benefits of deregulation and the positive impact it has on them. Built on the principles of saving energy consumers money, honesty and integrity our goal is to make a difference one home, one business, and one neighborhood at a time. Visit www.lexpl.com for more information.

About The Power Company (TPC)

The Power Company USA, LLC is a professional energy services firm offering brokerage and consulting services with a progressive and unique perspective on energy management based in Chicago, Illinois. Their mission is to assist companies in reducing and managing their electricity expenses. Their diverse portfolio of energy providers, transparent pricing, and unparalleled industry experience offers customers the freedom of exploring all of their options for choosing the best plan and provider. Operating in all currently deregulated states, including Texas, New York and Illinois, TPC and its partners/suppliers have provided an invaluable service to its clients. Their team has consulted and/or serviced such prominent companies, organizations and governmental entities such as: The City of Dallas, Ralcorp, Choice Hotels, Apex Hospital Systems, Mercedes Dealerships, Leona's Restaurant Group, McDonald's, and many others. Because of the large amount of business transacted and their long-standing relationships with Regional Energy Suppliers, TPC is assured to provide the most competitive prices in the industry. For more information visit: www.thepowercompany.com

Premier Holding Corp. Safe Harbor:

This press release contains certain statements that may include "forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements are often identified by the use of forward-looking terminology such as "believes," "expects," "anticipate," "optimistic," "intend," "will" or other similar expressions. The Company's actual results could differ materially from those anticipated in these forward-looking statements as a result of a variety of factors, including those discussed in the Company's periodic reports that are filed with the Securities and Exchange Commission and available on its website at http://www.sec.gov. All forward-looking statements attributable to the Company or persons acting on its behalf are expressly qualified in their entirety by these factors. Other than as required under applicable securities laws, the Company does not assume a duty to update these forward-looking statements.

CONTACT:

Connie Absher
(949) 260-8070
cabsher@prhlcorp.com

SOURCE: Premier Holding Corp.