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Premier Holding's Energy Efficiency Experts Exhibits at the Asian American Convenience Store Association in Tampa, Florida

E3 launches its Program to Reach Out to the Thousands of Gas Stations, Convenience Stores and Hotels Owned by Members of this Association

TUSTIN, CA / ACCESSWIRE / November 20, 2014 / Premier Holding Corporation (PRHL), the parent company of an ESCO, an energy seller, and a reseller in deregulated markets, announces that its 100% owned subsidiary Energy Efficiency Experts (E3) has launched a campaign to target a new market by exhibiting at the AACSA in Tampa, Florida on November 16, 2014. This association brings together thousands of owners of convenience stores, as well as gas stations and hotels to meet qualified vendors and share their expertise. Invited by the association, Energy Efficiency Experts launched a campaign geared specifically for this group. E3's field team in Florida is following up on this effort with special promotions to provide energy efficiency lighting to this very large market, then their efforts will expand nationwide.

E3 has been meeting all week with individual owners of hundreds of these facilities and the reception has been extremely positive, with the planned meeting time having to be doubled to meet the demand.

PRHL's President and CEO Randall Letcavage stated, "We value our relationship with AACSA and know we can provide them the best value in lighting efficiency products. We know this relationship will only become stronger over time. I am very proud of this team who have taken their decades of experience in lighting efficiency and created a program that appears to be very well received by this very specialized market. It bodes very well for the success of future campaigns in additional markets."

Energy Efficiency Experts is a major part of Premier's larger plan to provide "Everything Energy" to its thousands of clients and the massive potential energy market. This subsidiary leverages the marketing success of its other subsidiary, The Power Company (TPC), an energy broker, which creates new energy efficiency prospects for Energy Efficiency Experts (E3), allowing Premier to further its plan of integration in this sector.

About Premier Holding Corporation

Under the corporate motto, "Everything Energy", Premier is an energy holding company focused on acquiring and integrating energy companies as synergistic subsidiaries. The Company accumulates residential and commercial clients in deregulated markets from all subsidiaries and cross sells energy and energy efficiency products and services, maximizing profit potential and minimizing cost of client procurement. In addition, Premier Holding provides top line management and financial support, which includes access to capital, financing, legal, insurance, mergers, acquisitions, joint ventures and management strategies. Additional integrated business offerings include direct energy services as power purchase agreements (PPAs), energy financing and leasing of generation programs in urban and rural real estate environments, lighting efficiency systems and refrigeration systems. For more information visit PRHL Investors Relations www.prhlcorp.com.

About Energy Efficiency Experts (E3)

E3 is an Energy Services Company (ESCO) formed by PRHL to provide the best of breed solutions to its clients by utilizing proprietary technologies and high level industry relationships. By maintaining a "product agnostic" approach, E3 will prescribe the best solution for the unique circumstances of its clients after careful survey and analysis. Through its ever-growing acquisitions and alliances, E3 strives to provide the most current, and fully-vetted solutions in energy generation and energy reduction technologies, as well as management tools which capture the client for future opportunities. Recent acquisitions include Active ES Lighting Controls technology and The Power Company. Strategic alliances include Orion Energy Systems, Muni-Fed Energy, Nor Cal Reps, Western Glass and Restoration and Tinting, and Energy Innovation Enterprises. These alliances further advance E3's business strategy of providing only those technologies that have proven themselves in the field in both technical sophistication/reliability and financial justification. For more information visit: www.prhlcorp.com.

About the AACSA

The Asian American Convenience Stores Association ( AACSA ) is an industry trade association representing thousands of stores nationwide. It has been an advocate for the convenience retailing industry providing industry information, knowledge and connections to ensure the competitive viability of our members' businesses. The diversity of AACSA membership reflects the diversity of the convenience store and petroleum marketing industry and our commitment to developing a robust competitive environment for our members.

The mission of AACSA is to represent the industry and to assist retail members in increasing their current and future effectiveness and profitability by providing knowledge, solutions and connections needed by the industry; Improving the image of the industry; Impacting government action beneficial to the industry through the active participation of its membership; Anticipating and facilitating change which ensures the long-term viability of the industry; Maintaining a financially independent association; and fostering productive, efficient relationships with industry suppliers.

The total number of convenience stores in the U.S. stands at 132,424 stores, according to the 2003 Asian American Convenience Stores Association (AACSA )/TDLinx Official Industry Store Count, as of December 31, 2002. The count is based on TDLinx data that tracks convenience stores as defined by TDLinx and endorsed by AACSA. AACSA definition of a convenience store includes requirements that stores that have a broad merchandise mix and a minimum of 500 stock-keeping units (SKUs).

Premier Holding Corp. Safe Harbor

This press release contains certain statements that may include "forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements are often identified by the use of forward-looking terminology such as "believes," "expects," "anticipate," "optimistic," "intend," "will" or other similar expressions. The Company's actual results could differ materially from those anticipated in these forward-looking statements as a result of a variety of factors, including those discussed in the Company's periodic reports that are filed with the Securities and Exchange Commission and available on its website at http://www.sec.gov. All forward-looking statements attributable to the Company or persons acting on its behalf are expressly qualified in their entirety by these factors. Other than as required under applicable securities laws, the Company does not assume a duty to update these forward-looking statements.

CONTACT:

For more information contact:

Connie Absher
(949) 260-8070
cabsher@prhlcorp.com

SOURCE: Premier Holding Corporation