FT. LAUDERDALE, FL--(Marketwired - Mar 20, 2014) - Just when everyone thought real estate agents had everything they needed at their fingertips, a Ft. Lauderdale company prepares to launch its latest online video web page.
RealBiz Media Group (
"This extremely personalized and targeted functionality of Nestbuilder Agent is a boon for agents who want creative outreach options to capture the attention and the imagination of prospects, clients and the general public with new and innovative content," said Steve Marques, President and CRO of RealBiz Media Group in announcing the March 24, 2014 launch.
What makes this new technology different than other real estate listing and showcase services is Nestbuilder Agent is designed to allow over one million real estate agents the ability to claim and control their own personalized online video search portal.
"Nestbuilder Agent allows agents to position themselves strategically at the forefront of their local real estate market with dynamic technologies," said William Kerby, CEO of RealBiz Media Group.
"The site is designed to enhance the home shopping experience for homebuyers with informative, entertaining and highly targeted listings and helpful content," Kerby added.
Nestbuilder Agent site, Nestbuilder.com, allows agents the ability to not only promote homes but their personal brands. These can then be syndicated to clients through social media venues and email.
Capturing marketing leads and catering directly to specific clients is a win-win not only for real estate agents but clients, homebuyers and consumers who, thanks to Nestbuilder Agent, will now connect in a personalized and meaningful way whether looking for their dream home to purchase or wanting to sell.
"Nestbuilder Agent is a highly effective tool for agents every day; not just when they have listings," Marques added. "It empowers agents to maintain an ongoing dialogue with their clients, share agent video reels with family and friends and is just a fantastic tool to promote their business through a diverse array of communication Medias," he concluded.
RealBiz's Nestbuilder Agent is not just another pretty video face on the market. It is designed to drive consumers to real estate agents online video web page. Components include agent profiles with their contact details, credentials and testimonials. Components also include agent homepages with their listings and any homes they'd like to add; personal collections allowing agents to hand pick homes for their prospects and customers as well as video marketing with all types of how to and tip videos they can send to prospects and clients. Agents can track the performance of their home page, collections and individual listings in the results area and agents can modify their listings and their players as well. It is anticipated agents will be using Nestbuilder Agent as their primary contact media, thereby optimizing their personal brand, including their personal information as well as more specific information about their services, listings and even their community. Increased SEO rankings are expected to drive traffic directly back to agents and increase the duration of client viewership.
Nestbuilder Agent does this with an easy to use drag-and-drop dashboard, including videos of current listings of homes for sale as well as other listings of interest to target demographic areas. Agents can customize to include general interest video content, including home improvement tips and design concepts.
"We will continue to enhance Nestbuilder Agent," Kerby said. "Agents will be provided additional branding strategies, analytics, educational marketing content and options that will enhance their ongoing community communications outreach efforts," the CEO of RealBiz concluded.
About RealBiz Media Group, Inc.
RealBiz Media Group, Inc. is a real estate digital media and technology company whose proprietary video processing technology makes it one of the leaders in providing home video tours to the real estate industry. Its client base includes more than 250,000 real estate agents and brokers. Through its wholly owned HomeTourNetwork operation, the company provides a television video on demand network, a growing MVA network, and an existing Virtual Tour network. The company enjoys access to the nation's largest real estate companies with numerous approved vendors and national contracts, both key to its future development programs.
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