WASHINGTON, DC--(Marketwired - Jun 10, 2013) - At the Cable Show 2013 -- booth 1724 -- RGB Networks, the leading provider of scalable multiscreen IP video delivery solutions, will highlight next-generation solutions that enable cable operators and other video service providers (VSP) to efficiently deliver premium live and on-demand IP video services to multiple screens, while also enabling monetization of these services through ad insertion and other value-added offerings.
As over-the-top (OTT) streaming and other mobile video services become more widely available, cable operators and other VSPs must employ a new generation of video delivery technologies to retain their competitive edge. Consisting of several next-generation products for live, on-demand and time-shifted delivery, RGB's 'Multiscreen 2.0' solutions allow VSPs to significantly expand and streamline their TV Everywhere deployments, while generating new revenues. The new Video Multiprocessing Gateway (VMG™) Gen 2 and Ad Insertion for Multiscreen (AIM) solution are two key components of RGB's second generation solutions that will be highlighted at the show.
"Cable operators are eager to expand their successful TV Everywhere deployments and to leverage all these new screens to generate new revenues. At The Cable Show we will highlight how they can use RGB's Multiscreen 2.0 solutions to do just this," said Simone Sassoli, Vice President, Product Marketing and Business Development for RGB Networks. "Targeted advertising has long been on cable operators' wish lists and RGB's AIM solution makes this dream a reality. Integrated with our second generation VMG platform, operators now have the transcoding and adaptive streaming scale and capabilities they require to see a return on their multiscreen investment."
At The Cable Show 2013, RGB Networks will highlight the following Multiscreen 2.0 solutions:
High-Density Transcoding without Compromise: A key highlight at the show will be RGB's new Video Multiprocessing Gateway (VMG™) Gen 2 -- the heart of RGB's Multiscreen 2.0 live streaming solution. This new, carrier-class transcoding platform performs the industry's highest density real-time transcoding, doubling that of RGB's original VMG, with the best video quality available; and, it's simple in-chassis redundancy scheme provides for high reliability and streamlined operations. Integrated with RGB's flexible TransAct Packager, this unique pairing can easily scale through 'pay-as-you-grow' licensing to meet growing demand for multiscreen services.
Multiscreen Monetization: Utilizing advanced adaptive bitrate streaming to facilitate hyper-targeted advertising down to the neighborhood, device or even specific individual, RGB's Ad Insertion for Multiscreen (AIM) solution enables VSPs to migrate to a proven model for monetizing video services to the multiscreen environment.
nDVR and VOD for Multiscreen: Complementing its powerful live delivery solution, RGB offers a flexible set of options to meet a wide range of on-demand and time-shifting delivery needs. For storage and bandwidth savings, RGB's award-winning TransAct Packager performs just-in-time packaging for 'on-the-fly' packaging of streams into any of the leading adaptive streaming formats for cloud DVR or VOD applications.
RGB's experts will be on hand at The Cable Show, June 10-12, at booth #1724 to discuss the key features and advantages of the VMG Gen 2 and how RGB's Multiscreen 2.0 solutions can help VSPs to streamline their networks and deliver the next generation of revenue-generating services across devices.
About RGB Networks
RGB Networks enables video service providers to migrate to a multiscreen environment for the delivery of linear and on-demand video over managed and unmanaged IP networks. Wide adoption of the company's IP video solutions is based on core strengths in transcoding, advertising and overlay insertion, and statistical multiplexing. RGB's solutions for video delivery to TVs, desktop and mobile devices are built to deliver the highest video quality at the best price-performance on the market--they uniquely offer the density and scalability required to support the growing demands of consumers with integrated functionality that simplifies operators' network architectures and minimizes operational costs. RGB's products are deployed by over 400 cable, telco, satellite, OTT and mobile operators in 40+ countries. Venture capital investment firms include Accel Partners, Comcast Interactive, Focus Ventures, Granite Ventures, Institutional Venture Partners, Kleiner Perkins Caufield and Byers, and Mitsui & Co. Venture Partners. RGB is a private, profitable company based in Sunnyvale, California with offices around the world. For more information, please visit our website -- www.rgbnetworks.com -- and IP video blog -- and follow us on Twitter @RGB_Networks.