With An ROE Of 6.57%, Has Whirlpool Corporation’s (NYSE:WHR) Management Done A Good Job?

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Whirlpool Corporation (NYSE:WHR) generated a below-average return on equity of 6.57% in the past 12 months, while its industry returned 10.99%. WHR’s results could indicate a relatively inefficient operation to its peers, and while this may be the case, it is important to understand what ROE is made up of and how it should be interpreted. Knowing these components could change your view on WHR’s performance. I will take you through how metrics such as financial leverage impact ROE which may affect the overall sustainability of WHR’s returns. See our latest analysis for Whirlpool

Peeling the layers of ROE – trisecting a company’s profitability

Return on Equity (ROE) is a measure of Whirlpool’s profit relative to its shareholders’ equity. For example, if the company invests $1 in the form of equity, it will generate $0.07 in earnings from this. While a higher ROE is preferred in most cases, there are several other factors we should consider before drawing any conclusions.

Return on Equity = Net Profit ÷ Shareholders Equity

Returns are usually compared to costs to measure the efficiency of capital. Whirlpool’s cost of equity is 10.51%. Given a discrepancy of -3.93% between return and cost, this indicated that Whirlpool may be paying more for its capital than what it’s generating in return. ROE can be split up into three useful ratios: net profit margin, asset turnover, and financial leverage. This is called the Dupont Formula:

Dupont Formula

ROE = profit margin × asset turnover × financial leverage

ROE = (annual net profit ÷ sales) × (sales ÷ assets) × (assets ÷ shareholders’ equity)

ROE = annual net profit ÷ shareholders’ equity

NYSE:WHR Last Perf Feb 25th 18
NYSE:WHR Last Perf Feb 25th 18

Basically, profit margin measures how much of revenue trickles down into earnings which illustrates how efficient the business is with its cost management. The other component, asset turnover, illustrates how much revenue Whirlpool can make from its asset base. Finally, financial leverage will be our main focus today. It shows how much of assets are funded by equity and can show how sustainable the company’s capital structure is. Since ROE can be inflated by excessive debt, we need to examine Whirlpool’s debt-to-equity level. The debt-to-equity ratio currently stands at a balanced 101.76%, meaning the ROE is a result of its capacity to produce profit growth without a huge debt burden.

NYSE:WHR Historical Debt Feb 25th 18
NYSE:WHR Historical Debt Feb 25th 18

Next Steps:

ROE is a simple yet informative ratio, illustrating the various components that each measure the quality of the overall stock. Whirlpool exhibits a weak ROE against its peers, as well as insufficient levels to cover its own cost of equity this year. However, ROE is not likely to be inflated by excessive debt funding, giving shareholders more conviction in the sustainability of returns, which has headroom to increase further. Although ROE can be a useful metric, it is only a small part of diligent research.

For Whirlpool, I’ve compiled three important factors you should look at:


To help readers see pass the short term volatility of the financial market, we aim to bring you a long-term focused research analysis purely driven by fundamental data. Note that our analysis does not factor in the latest price sensitive company announcements.

The author is an independent contributor and at the time of publication had no position in the stocks mentioned.

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