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Roku Says It Doesn’t Plan to Create Original Shows at This Time

Ryan Vlastelica

(Bloomberg) -- Roku Inc. said it has no plans to create its own shows after a report from Digiday that the company was “in talks” for original programming.

“We aren’t creating any original shows and don’t have any plans to do so at this time,” spokesperson Diane Carlini said in an email on Wednesday, echoing comments made to Digiday. Original programming would set the company on a path to compete with services like Netflix Inc. and Walt Disney Co.’s Disney+, as opposed to acting as a neutral video-streaming platform.

Roku also stood by comments made after its recent earnings report about the coronavirus. “We said we have experienced minimal impact so far, and that remains the case today,” Carlini wrote.

The shares slipped 0.3% at 3:06 p.m. in New York. They have dropped more than 20% from a February peak.

To contact the reporter on this story: Ryan Vlastelica in New York at rvlastelica1@bloomberg.net

To contact the editor responsible for this story: Catherine Larkin at clarkin4@bloomberg.net

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