SCOTTSDALE, AZ--(Marketwired - March 24, 2015) - Spindle, Inc. (SPDL), a leading provider of mobile commerce solutions, announced it has entered a strategic agreement with Help Worldwide, Inc., a global consumer and business network, to deliver a Yowza!! branded points program for all Yowza!! consumer app users and Yowza!! merchants that leverage its Point-of-Sale (POS) and beaconing products. Additionally, the companies will jointly market a co-branded in-store shopping app to over 30 million consumers with the power of Help Worldwide's network. Spindle will also become Help Worldwide's exclusive payment processing partner, delivering clearing and settlement capabilities for Help Worldwide's loyalty program management platform and clearinghouse. To facilitate these activities, Spindle has also agreed to make a notable investment in Help Worldwide.
Spindle and Help Worldwide's co-branded consumer-facing mobile in-store shopping app is designed to serve millions of consumers that will participate through various Help Worldwide loyalty programs. As part of this new relationship, Help Worldwide will create a "Yowza!! Points" rewards program and redemption catalog for Spindle's Yowza!! Mobile shopping application. Yowza!! merchants and users will have the opportunity to enroll their merchant-branded program in Yowza!! Points, and subsequently participate in other consumer-facing Help Worldwide platforms. Yowza!! shoppers will be able to manage, track and organize Yowza!! Points through their Help Worldwide membership portal.
"We believe our investment in Help Worldwide -- and the subsequent opportunities to deliver a co-branded shopping app, and exclusively process payments for both companies, represents a game-changing opportunity for our merchants and their customers," said Bill Clark, chief executive officer of Spindle. "In addition to delivering the Yowza!! app to a large potential customer base, we will also gain access to premium content for current Yowza!! consumers, who can subscribe to the various loyalty programs that are supported in the joint solution. The benefits that this partnership represents to our company, Help Worldwide, and our collective merchants and consumers are enormous."
"Help Worldwide has initiatives in place to expand its network to more than 200 million consumers and subsequently requires a partner that has the breadth of services and robust technology to accommodate this growth," said Richard G. Stewart, founder and chief executive officer at Help Worldwide. "Spindle delivers effective mobile consumer engagement solutions that will help us expand our loyalty programs to a greater customer base. Additionally, Spindle's powerful payment aggregation platform can resolve the complex clearing and settlement needs of our business. On top of this, Spindle's investment in our company, both financially and technologically, will help make us more agile and effective, and allow us to deliver more services for our merchants and members."
Founded in 2008, Help Worldwide, Inc. of Newhall, CA, drives its members to merchants through a variety of major loyalty programs in the airline, retail, hospitality, and food service industries. When a Help Worldwide member shops with an in-network merchant, that merchant donates a designated percentage of the purchase to the shopper's selected charity. In this way, consumers and businesses can support social causes while benefitting from a compelling marketing vehicle.
Spindle is an innovator of mobile commerce solutions for financial services providers and consumer-facing merchants of all sizes. Spindle is focused on pioneering new ways for businesses to rapidly integrate mobile payments acceptance and mobile marketing services while empowering location-based merchant discovery, fulfillment and frictionless mobile payments for consumers. Spindle is dedicated to expanding beyond traditional electronic payment boundaries by offering cutting-edge solutions that allow clients, partners, merchants and consumers to take full advantage of the rapidly emerging mobile economy. Spindle has an extensive proprietary intellectual property portfolio -- which includes patents pending -- that encompasses networks, mobile payments, and security. For more information, visit www.spindle.com.
About Help Worldwide
Centered on a coopetition business model, Help Worldwide is a global network of socially-conscious consumers and businesses that want to make a difference and charities seeking to support important causes around the world. HELP stands for the Humanitarian Empowerment Loyalty Program and its goal is to help support humanity by generating charitable donations with everyday shopping. The Help Worldwide executive management team and partnering organizations have created the first loyalty program incorporating points, discounts, rewards and charitable giving within one ultimate rewards membership. http://helpworldwideinc.com.
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