Mobile carrier now leverages Partnerize Partner Management Platform (PMP) for both its Sprint and Boost Mobile programs
SAN FRANCISCO, Dec. 06, 2018 (GLOBE NEWSWIRE) -- Partnerize, the leading provider of partner marketing software for global brands, today announced that its engagement with Sprint has expanded beyond its initial Boost Mobile assignment to encompass all of the mobile carrier’s affiliate business. Partnerize was selected as the exclusive partner and affiliate program management solution for Sprint’s prepaid brand, Boost Mobile, in March. Swift technology integration and strong results for the Boost assignment led to the consolidation of all Sprint consumer affiliate programs on the Partnerize platform.
Under the terms of the expanded agreement, the Sprint digital marketing team now leverages the Partnerize Partner Management Platform to integrate, manage, and make payments to its performance marketing partners across its entire consumer telecom business. Since implementation, Sprint’s early results show an increase in online conversions by 513% compared to the same period in 2017 working with their previous solution.
“Partnerize helped us exceed our initial web sales and ROI expectations for the Boost Mobile affiliate partner channel, and we are pleased to consolidate all of the Sprint affiliate business onto the Partnerize platform,” said Kristy LoSapio, Sprint Manager of Affiliate Marketing. “Their simple interface and dashboard provide rich, clean reporting and yield better insights than we’ve seen elsewhere. Expanding our use of the Partnerize platform allows for centralized, in-house program management as we evolve from the traditional network model. Better visibility of insights makes us more efficient and lets us have a bigger impact on the business.”
“We are thrilled about our expanded relationship with Sprint,” said Mal Cowley, Partnerize co-founder and CEO. “Sprint is a recognized leader in telecom and innovation. We are immensely proud that they have decided to expand usage of our tools and technology to drive digital growth and performance across their businesses.”
Partnerize helps the world's leading brands build powerful business partnerships that drive extraordinary business growth. The Partnerize Partner Management Platform (PMP) is an end-to-end, SaaS-based solution for forming, managing, analyzing, and predicting the future results of partner marketing programs using artificial intelligence. Hundreds of the world's largest brands leverage our real-time technology to drive and manage more than $6B in partner programs and financial exchanges across 214 countries and territories worldwide. Partnerize is the trading name of the Performance Horizon group of companies. To learn more about Partnerize and partner marketing, visit partnerize.com
Sprint (NYSE:S) is a communications services company that creates more and better ways to connect its customers to the things they care about most. Sprint served 54.6 million connections as of March 31, 2018, and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; leading no-contract brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. Today, Sprint's legacy of innovation and service continues with an increased investment to dramatically improve coverage, reliability, and speed across its nationwide network and commitment to launching the first 5G mobile network in the U.S. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprint and www.twitter.com/sprint.
Diane Anderson for Partnerize