Chipotle Mexican Grill, Inc. (NYSE: CMG) will host a series of Instagram live streams to keep the world entertained amid the coronavirus outbreak.
Chipotle will stream through its Instagram page events featuring celebrities and musicians as part of a series called "Chipotle Together," according to Nation's Restaurant News. The restaurant chain will also be giving away prizes including a free meal at its restaurants which only offer to-go options.
A new episode will be shown each day with the first show on March 18, which featured musician Portugal the Man.
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Chipotle hopes to bring "a little joy" to its customers and fans while also creating an "online connection," a Chipotle marketing spokesperson told NRN.
Chipotle is also offering consumers free delivery on all orders above $10 through the app or online. The company is also making use of tamper-evident delivery packaging and an in-app delivery tracker to help ease nervous consumers. Similarly, delivery options will be made free for all orders made through Uber Eats and users can request a "no-contact" delivery option.
A full schedule hasn't been released yet but will be posted to the chain's Twitter page.
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