Together, the companies will identify, invest and incubate startups that drive growth in both industries
CHICAGO, Sept. 12, 2017 /PRNewswire/ -- Today, TechNexus Venture Collaborative and Brunswick (BC) announced that they have formed a joint venture to identify and incubate transformative start-up ventures with strategic marine and fitness applications that will redefine the respective industries.
TechNexus, which finds, funds, and grows technology ventures as a force multiplier for entrepreneurs and enterprises, will work with Brunswick to collaborate with startups that are driving innovation and growth. TechNexus' technology focus areas include mobile and cloud, data analytics, artificial intelligence and machine learning, AR/VR, IoT, and robotics and their application across various industries including transportation, heavy industry, retail, marine and fitness.
TechNexus typically makes seed-stage and Series A investments and enables acceleration through development support and pilot management. The TechNexus-Brunswick joint venture will also provide select startups with direct access to collaborate with Brunswick.
"We realize that technology is changing the way our customers interact with our products and believe that this joint venture will help us continue to offer them industry-leading experiences," said Brunswick's Chief Technology Officer David Foulkes. "Marine and fitness are full of innovative opportunities, and we look forward to harnessing that momentum to drive long-term growth."
"As emerging technology continues to change the way people move – in terms of fitness or on the water – there is vast opportunity for companies like Brunswick to redefine how customers experience the world," said Terry Howerton, CEO of TechNexus. "Combining agile startup applications with enterprise insight and networks makes the innovation process faster and more effective to execute."
Uniquely aligning relationships in the innovation ecosystem, TechNexus finds, funds and grows technology ventures as a force multiplier for entrepreneurs and enterprises. Through accelerating commercial activity for startups and engaging enterprises earlier in the development process, TechNexus catalyzes growth. It has done so for dozens of corporate partners and more than 500 startups. Equal parts entrepreneur, strategist, and investor, TechNexus Venture Collaborative rethinks growth. For more information, visit technexus.com, follow @TechNexus on Twitter or find us on LinkedIn.
Headquartered in Mettawa, Ill., Brunswick Corporation's leading consumer brands include Mercury and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard engines; MotorGuide trolling motors; Attwood, Garelick and Whale marine parts and accessories; Land 'N' Sea, Kellogg Marine, Lankhorst – Taselaar, Payne's Marine and BLA parts and accessories distributors; Bayliner, Boston Whaler, Brunswick Commercial and Government Products, Crestliner, Cypress Cay, Harris, Lowe, Lund, Meridian, Princecraft, Quicksilver, Rayglass, Sea Ray, Thunder Jet and Uttern; Life Fitness, Hammer Strength, Cybex, Indoor Cycling Group and SCIFIT fitness equipment; and Brunswick billiards tables, accessories and game room furniture. For more information, visit www.brunswick.com.