There's a lot going on with Tesla these days, so it's hard to guess what the new approach will be.
Our best bet is that it's a new way to change laws in many states that prohibit automakers from selling cars directly to buyers (as opposed to doing it through dealerships).
Here's Musk's tweet:
Announcement of new @teslamotors strategy tomorrow. Tesla owners will like this.
— Elon Musk (@elonmusk) April 25, 2013
Earlier today, Musk teased Tesla haters on Twitter, as the company's shares are up 2% today, hitting a new 52-week high.
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