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Threats To Buy Now Pay Later Firms May Be Overstated, Analyst Says. Buy This Stock After The Selloff

  • Mizuho analyst Dan Dolev recommended buying shares of Affirm Holdings, Inc (NASDAQ: AFRM) on yesterday's weakness and reiterated a Buy rating on the name with a $42 price target.

  • The U.S. Consumer Financial Protection Bureau looked to regulate "buy-now, pay-later" companies like Klarna and Affirm following concerns that their fast-growing financing products are harming consumers.

  • CFPB director Rohit Chopra disclosed that the CFPB would issue guidance or a rule to align sector standards with credit card companies and implement appropriate supervisory examinations.

  • Dolev considered the Consumer Financial Protection Bureau's buy now pay later report as "less harmful than feared."

  • The "lack of a clear call for action is a positive," he noted.

  • Instead, the CFPB says it will be "working with state regulators...on examinations of these firms."

  • Moreover, while they identified significant risks like offering similar rights and protection to credit card companies, they also praised BNPL, citing lower financial costs versus legacy products which is a positive sign.

  • Price Action: AFRM shares traded lower by 4.11% at $23.01 on the last check Friday.

Latest Ratings for AFRM

Date

Firm

Action

From

To

Feb 2022

Barclays

Maintains

Overweight

Feb 2022

Credit Suisse

Maintains

Neutral

Feb 2022

Jefferies

Downgrades

Hold

Underperform

View More Analyst Ratings for AFRM

View the Latest Analyst Ratings

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