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Is It Time To Buy CSS Industries Inc (CSS) Based Off Its PE Ratio?

Yolanda Lovett

CSS Industries Inc (NYSE:CSS) is trading with a trailing P/E of 12x, which is lower than the industry average of 15.6x. While CSS might seem like an attractive stock to buy, it is important to understand the assumptions behind the P/E ratio before you make any investment decisions. Today, I will break down what the P/E ratio is, how to interpret it and what to watch out for. View our latest analysis for CSS Industries

Breaking down the Price-Earnings ratio

NYSE:CSS PE PEG Gauge Dec 12th 17

The P/E ratio is one of many ratios used in relative valuation. It compares a stock’s price per share to the stock’s earnings per share. A more intuitive way of understanding the P/E ratio is to think of it as how much investors are paying for each dollar of the company’s earnings.

P/E Calculation for CSS

Price-Earnings Ratio = Price per share ÷ Earnings per share

CSS Price-Earnings Ratio = $27.31 ÷ $2.282 = 12x

The P/E ratio itself doesn’t tell you a lot; however, it becomes very insightful when you compare it with other similar companies. Our goal is to compare the stock’s P/E ratio to the average of companies that have similar attributes to CSS, such as company lifetime and products sold. A quick method of creating a peer group is to use companies in the same industry, which is what I will do. Since CSS’s P/E of 12x is lower than its industry peers (15.6x), it means that investors are paying less than they should for each dollar of CSS’s earnings. Therefore, according to this analysis, CSS is an under-priced stock.

Assumptions to watch out for

Before you jump to the conclusion that CSS is the perfect buying opportunity, it is important to realise that our conclusion rests on two assertions. Firstly, our peer group contains companies that are similar to CSS. If this isn’t the case, the difference in P/E could be due to other factors. For example, if you compared lower risk firms with CSS, then investors would naturally value it at a lower price since it is a riskier investment. The second assumption that must hold true is that the stocks we are comparing CSS to are fairly valued by the market. If this is violated, CSS’s P/E may be lower than its peers as they are actually overvalued by investors.

What this means for you:

Are you a shareholder? You may have already conducted fundamental analysis on the stock as a shareholder, so its current undervaluation could signal a good buying opportunity to increase your exposure to CSS. Now that you understand the ins and outs of the PE metric, you should know to bear in mind its limitations before you make an investment decision.

Are you a potential investor? If CSS has been on your watch list for a while, it is best you also consider its intrinsic valuation. Looking at PE on its own will not give you the full picture of the stock as an investment, so I suggest you should also look at other relative valuation metrics like EV/EBITDA or PEG.

PE is one aspect of your portfolio construction to consider when holding or entering into a stock. But it is certainly not the only factor. Take a look at our most recent infographic report on CSS Industries for a more in-depth analysis of the stock to help you make a well-informed investment decision. Since we know a limitation of PE is it doesn’t properly account for growth, you can use our free platform to see my list of stocks with a high growth potential and see if their PE is still reasonable.


To help readers see pass the short term volatility of the financial market, we aim to bring you a long-term focused research analysis purely driven by fundamental data. Note that our analysis does not factor in the latest price sensitive company announcements.

The author is an independent contributor and at the time of publication had no position in the stocks mentioned.