Technavio’s latest market research report on the artificial intelligence market in the US education sector provides an analysis of the most important trends expected to impact the market outlook from 2017-2021. Technavio defines an emerging trend as a factor that has the potential to significantly impact the market and contribute to its growth or decline.
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Jhansi Mary, a lead analyst from Technavio, specializing in research on education technology sector says, “The artificial intelligence market in the US education sector is expected to grow at a spectacular CAGR of more than 47%. The US education system is the pioneer in implementing education technology solutions with the objective to improve the quality of education imparted to students and consequently the graduation rates. Therefore, many public and private educational institutions in the US are investing large resources in implementing the digitization of education.”
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The top three emerging market trends driving the artificial intelligence market in the US education sector according to Technavio education research analysts are:
- Artificial intelligence-empowered educational games
- Assists collaborative learning model
- Facilitates better course designing activities
Artificial intelligence-empowered educational games
Educational games provide teachers a useful medium to teach education concepts in an interactive and engaging manner. Such a method not only generates curiosity but also motivates through reward points, badges, and levels. Vendors are incorporating features of artificial intelligence in games to enhance the interactivity element. These games embody the adaptive learning feature so that students can be given frequent and timely suggestions for a guided learning experience. These games improvise adaptive learning features while deploying machine learning, a form of artificial intelligence.
Duolingo, an open-source provider of language learning courses and games, received an investment of USD 45 million from Google Capital in 2015. This investment was used to bolster the deployment of machine learning and NLP technologies in their products.
Assists collaborative learning model
With new learning models, such as blended learning and flipped classrooms, evolving there is a growing focus by educators to create an environment that facilitates collaborative learning among students. Teachers have been introducing various group activities, such as role plays and problem-solving exercises, to motivate students to learn together.
Artificial intelligence will yield a more scientific outlook toward developing collaboration with practical methods such as virtual agents, adaptive group formation, intelligent facilitation, and expert moderation. Such defined models will ease the implementation and assessment of collaborative learning models.
“All these methods have been designed to foster efficient group activities by considering each student's learning needs and cognitive skills. While performing activities, students are provided with appropriate guidance, advice, and inputs by the artificial intelligent system. This ensures teachers obtain the desired outcomes,” says Jhansi.
Facilitates better course designing activities
Content analytics consist of techniques that assist course content designers in designing, developing, modifying, and upgrading content based on the needs of learners. Owing to the benefits it provides it has increasingly become a part of the technology-enabled education system. Artificial intelligence has taken this technique a step forward ever since its introduction.
Companies, such as IBM, are combining cognitive neuroscience and cognitive computing to harness the benefits of artificial intelligence in educational content. It uses research in the field of cognitive neuroscience to understand human learning and other cognitive processes. These inputs help to create content that will be more engaging and interactive for learners.
Coursera, a massive online open course (MOOC) provider, offers content backed by artificial intelligence software. It helps in closing loopholes present in the education content, such as differences in lecture notes and educational materials. Therefore, the presence of such smart software will positively impact the market growth.
Browse Related Reports:
- Global Artificial Intelligence Market in the Industrial Sector 2017-2021
- Visual Analytics Market in the US Education Sector 2016-2020
- Global Education Gamification Market 2016-2020
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Technavio is a leading global technology research and advisory company. The company develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries. Technavio has about 300 analysts globally who specialize in customized consulting and business research assignments across the latest leading edge technologies.
Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.
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