Looking to add a video component to your favorite tune? You don’t have to scour YouTube for a music video — just create one yourself with iOS and Android app Triller, which first launched last July. But now, almost exactly a year later, Triller is much more than a music video making tool. It’s a social network too.
Updated on 8-13-2016 by Lulu Chang: Triller adds more social functions.
In its initial conception, getting started with Triller simply involved choosing a song — either from the app’s library or from your own music library — and selecting which part of the song you want to cover. Then, you record a couple of takes as you sing along with your favorite song. If you mess up the lyrics or go way off script, don’t worry. Triller lets users record an endless number of takes and customize the footage with one of the app’s 14 video filters.
Once you are satisfied with the material, the app automatically edits all the takes together using an algorithm that a professional editor would use to cut a music video. If you don’t like the way Triller pieced your takes together, you can simply press re-edit and create a brand new video. To delete a take, just slide your fingers to the left, so it won’t be a part of the video. When your music video is ready, you can save the video to your phone or upload it directly to Instagram, Facebook, Twitter, YouTube, WhatsApp, and other sharing platforms.
But now, in addition to all these original features, there’s also Triller Famous. It’s a newer section of the app that draws attention to a curated feed of user-submitted videos. And it’s proven to be a popular new platform (within a platform). Over one million Triller users have signed up to submit their own music videos to Famous, according to app developer David Leiberman.
Thanks to Famous, you can seek out fellow Triller users to follow, or get followed yourself. It also allows for more discovery within the app, because who doesn’t like finding new, original music videos?
Leiberman, who was the man behind Disney’s Frozen Karaoke app, said that he wants to make it easy for music lovers to create their own videos without any background in video editing. To make his idea a reality, Leiberman enlisted the help of music video director Colin Tilley, the mastermind behind music videos by Kendrick Lamar, Justin Bieber, Nicki Minaj, and others.
“With Triller, you don’t have to be Colin Tilley to make a music video that looks like it was shot by Colin Tilley,” Leiberman said in a statement. “The app truly democratizes the music video creation process. Whether you’re hanging in the park with friends or an artist on tour, Triller makes it easy and fun to create great-looking music videos.”