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Twitter Just Made GIF Usage Much Easier

Jayson Derrick

Twitter Inc (NYSE: TWTR) announced on Wednesday a new feature in which users can search for GIFs on its platform.

According to Twitter's Senior Product Manager Sasank Reddy, more than 100 million GIFs were shared on the social media platform. Given the popularity of using GIFs in Tweets and Direct Messages, users can now search for and browse a GIF library.

"So if you're looking for the perfect cat yawn or dance move to express exactly how you feel, just click the new GIF button," Reddy wrote. "You can search by keyword, or browse categories of different reactions like Happy Dance, Mic Drop, or YOLO."

Twitter has partnered with GIPHY and Riffsy to provide GIFs. Starting Wednesday, the GIF search will becoming rolling out to users across iOS, Android and desktop devices.

Shares of Twitter were trading higher by nearly 6 percent at $17.29 Wednesday afternoon.

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