MIAMI, March 29, 2017 /PRNewswire/ -- A SOLD OUT ULTRA MUSIC FESTIVAL® saw the stars come out in force this past weekend at Bayfront Park in Downtown Miami. Future, Louis Tomlinson, Alessia Cara, Kygo, 2 Chainz and Lil Jon were just a few of the surprise performers that stunned 165,000 attendees from over 60 countries.
ULTRA LIVE's record breaking 26-hour live stream, presented by UMFTV (produced by NOMOBO) and sponsored by Guitar Center and Paramount Pictures' and DreamWorks Pictures' 'Ghost in the Shell', attracted over 7.5 million viewers from around the world. In a revolutionary move for live electronic music broadcasting, Hardwell's set on Sunday afternoon was streamed in 360° for the first time ever at an ULTRA event, giving the viewer a fully immersive interactive experience.
What's more, for the first time in the history of UMFTV the Ultra Music Festival Main Stage was captured in 4K resolution, with the sets available to stream on YouTube the very next day. Within a few days the sets have accumulated over 6.2 million views, bringing the total reach of the broadcast to over 14.1 million people and counting.
For the fourth consecutive year, Ultra Music Festival became the #1 trending topic on social media, with a staggering 42+ million mentions across all platforms – becoming the most tweeted about electronic music event in history.
UMF Radio also broke its record from last year, transmitting the event to millions of fans across 51 networks in 34 countries, cementing Ultra Music Festival's position as the most broadcasted music event in electronic music history.
The gigantic Main Stage provided another year of unrivalled sound, dazzling pyrotechnics and LED displays throughout the weekend with Major Lazer, Axwell ^ Ingrosso and DJ Snake closing the festival on each night.
A$AP Ferg, Cypress Hill, Ice Cube, Chase and Status, The Prodigy and Underworld were among the world-class performers on the Live Stage across the weekend. French superstar duo Justice brought the US debut of their new live show to close the stage on Sunday, combining live instrumentation with futuristic lighting and production that transformed the amphitheatre.
The RESISTANCE Carl Cox Megastructure brought a substantial dose of house and techno to the weekend, with Cox closing the festival himself on Friday and Saturday as well as playing a special back-to-back set early on Saturday afternoon with Nic Fanciulli. In one of the highlights of the weekend, Saturday night also saw the first Sasha and John Digweed performance in the U.S. since Ultra Music Festival in 2010. On Sunday Armin van Buuren closed out the Megastructure in customary style, following euphoric sets from his A State Of Trance label mates.
The world-famous RESISTANCE Arcadia SPIDER played home to a range of world beating house and techno artists and unique pyrotechnics, presenting a fully immersive and unique experience with the DJ levitating above the crowd, as Maceo Plex, Adam Beyer and Jamie Jones B2B Seth Troxler closed the stage on each night. The stage broadcast, powered by BE-AT.TV, was live streamed via YouTube at youtube.com/BeAtTvChannel.
The Ultra Worldwide stage saw closing sets from Datsik, Nicky Romero and GTA throughout the weekend, while the UMF Radio Stage was commandeered by seminal labels: Mad Decent, OSWLA and Jacked on each day of the festival.
Finally, and with the safest, most successful edition of the festival now at a close, Miami Police released figures showing arrests to be down by almost 50% from the previous year, continuing a trend that has been steadily decreasing since 2013.
Ray Martinez, Chief of Security at Ultra Music Festival said: "The safety of our patrons, crew, artists and our local citizenry has always been our primary focus. There is no question, that we possess the know-how, resources and most importantly, an absolute commitment in responsibly producing the greatest music festival in the world which is hosted annually by beautiful downtown Miami."
Ultra Music Festival 2018 takes place on March 23, 24, 25 2018 and is an 18 + event.
About ULTRA Worldwide™
ULTRA WORLDWIDE™ IS THE GLOBAL EDITION OF THE WORLD'S PREMIER ELECTRONIC MUSIC EVENT, ULTRA MUSIC FESTIVAL®.
The ULTRA brand in relation to live events was founded in 1997 in Miami by Executive Producer, President & CEO, Russell Faibisch, who began by producing electronic music events which led to the inaugural Ultra Music Festival® in 1999 on the sands of Miami Beach.
The internationally renowned festival, which has taken place every March since its inception, celebrated its nineteenth anniversary on March 24-26, 2017 by bringing over 165,000 music enthusiasts to the sold out waterfront event in the heart of the City of Miami. Ultra Music Festival®, recently voted the world's #1 Festival by DJ Mag, returns to Bayfront Park for its twentieth annual edition on March 23-25, 2018.
Choosing to follow a unique and creative vision and a wholly organic growth focused on its true love for music, artists and fans alike, the ULTRA and ULTRA Worldwide™ brands represent not only the world's biggest and most successful remaining INDEPENDENT electronic music festival brand, but also the most international festival brand in the world. Event organizers continue to transport the unrivaled experience from the Miami flagship festival to an ever-growing number of destinations and Ultranauts all over the globe.
Over the past nineteen years, thousands of the world's most iconic DJs, producers and live acts have mesmerized audiences with awe-inspiring sets at ULTRA festivals in ARGENTINA, BALI, BRASIL, CHILE, CROATIA, IBIZA, JAPAN, KOREA, SOUTH AFRICA and of course MIAMI, as well as ROAD TO ULTRA® events in BOLIVIA, CHILE, COLOMBIA, JAPAN, KOREA, MACAU, PARAGUAY, PERU, THE PHILIPPINES, PUERTO RICO, SINGAPORE, TAIWAN, THAILAND and the USA. Each new global edition has been founded on the same successful recipe that has been perfected over nineteen years in Miami, combining the most diverse electronic talent with the most technologically advanced, large-scale festival productions in the world.
The ULTRA brands have pioneered the live stream experience with 'ULTRA LIVE' (with over 650 million live stream and recorded set views from Ultra Music Festival Miami since 2013) and the audio broadcasting platform 'UMF RADIO' (syndicated to FM Radio in over 62 countries and reaching more than 22 million listeners weekly). Also UMF FILMS' collaboration with FINAL KID has seen some of the most visually breathtaking festival aftermovies in the music space, including a feature-length documentary exploring the explosion of dance music, entitled CAN U FEEL IT™, which was premiered on the red carpet at the Klipsch Amphitheater in Miami in 2012 and was exhibited in over 500 theaters across the Unites States.
2016 saw the ULTRA and ULTRA WORLDWIDE™ brands continue to push the boundaries even further, bringing an unparalleled combination of cutting edge productions and the world's best electronic acts back to previous strongholds and new frontiers across the globe. With the SOLD-OUT edition of ULTRA Brasil® Rio de Janeiro on October 14-15, ULTRA Singapore™ having become a full scale two-day festival on September 10-11, RESISTANCE's standalone South America Tour and ROAD TOULTRA®'s Hong Kong debut, the ULTRA brand has now united TWENTY COUNTRIES across FIVE CONTINENTS worldwide. In 2016 alone ULTRA WORLDWIDE™ produced TWENTY-SIX events spanning SEVENTEEN countries and FIVE continents.
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