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This Unexpected Shade of Blue Is Going to Be a Huge Trend This Winter

editor@purewow.com (PureWow)

Quick question: Who decided that black was the official color of winter? Yes, it’s chic, but when it’s only December and we’re already longing for summer, that dark shade doesn’t exactly lift our spirits. That’s why we’re so happy to see bright blue as a breakout hue, appearing not only on our favorite street-style looks of the season but on chic women around NYC. This color is optimistic and surprisingly wearable, because it pairs well with all those neutrals that dominate our closet. (And keep in mind, it’s much brighter than the Pantone color of the year.) Just take a peek at the electric outfits below—what other proof do you need?

RELATED: 31 Outfit Ideas for All 31 Days in December

1. Blue Teddy Coat + Straight-Leg Jeans + Booties

Teddy coats are acceptable as a wearable blanket, which is why everyone and their mom has one. This year, go for a bright blue iteration that will keep you cozy and on trend.

Get the look: French Connection coat ($130); Topshop jeans ($75); Marc Fisher boots ($105)

2. Blue Car Coat + Zip Mock-Neck Top + White Trousers

After a lifetime of being told that we can’t wear white after Labor Day, an all-white outfit in the middle of winter is understandably scary. Make it less so by throwing a blue car coat over it and pretending you’re Meghan Markle (she’s a big fan of the color too).

Get the look: Court & Rowe coat ($90); ASOS DESIGN top ($20); Black Halo pants ($275)

3. Blue Power Suit + Lace Top + Leather Crossbody

Whether you’re a power suit pro or need a little encouraging, a blue two-piece is the way to go. It’s professional without reading as overly serious, and yeah, you can even wear it outside of the office. Plus, a lacy blouse will add a welcome dose of texture—with or without the jacket. 

Get the look: Black Halo two-piece pantsuit ($485); Rachel Parcell lace top ($89); Furla handbag ($378)

RELATED: 7 PureWow Staffers Took the Power Suit Trend to Work (and to Brunch…and to a Wedding)

4. Blue Printed Dress + Leather Belt + Lace-Up Shoes + Cat-Eye Sunglasses

Don’t get us wrong, we love a good black or navy dress, but there’s something so much more “fashion” about a midi silhouette in this slightly bolder hue. Pair yours with black accessories to make it feel even more modern. 

Get the look: Veronica Beard dress ($695); Something Navy belt ($59); Jimmy Choo shoes ($450); Nova Sunglasses ($18)

RELATED: 12 Trendy Metallic Pieces You Can Wear Now Through New Year’s

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