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Video Game Companies Mixed Midday as Google Moves Into Sector

Investing.com - Video game companies are not sure if Google’s plans to create a game streaming platform will hurt or help the struggling sector.

Stadia, Google’s latest gadget, will allow people to play games without paying hundreds of dollars for consoles and computers, the company announced on Tuesday. All of the rendering will be hosted on the cloud.

While no other details have been announced, the streaming service could help video game makers like Activision Blizzard (NASDAQ:ATVI) and Electronic Arts (NASDAQ:EA).

Activision Blizzard rose 1% in midday trading on Wednesday while Electronic Arts slipped 0.2% and Zynga (NASDAQ:ZNGA) was down 1.1%

Meanwhile, console makers were down, with Microsoft (NASDAQ:MSFT) falling 0.2% and Sega Sammy Holdings OTC:SGAMY) flat, while Sony (NYSE:SNE) slumped 4.5%.

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