As it passes $1M in MRR, Slidely fortifies its video creation platform PROMO with the acquisition of video marketplace Unstock, accelerating plans to converge its business platform and UGC community
TEL AVIV, Israel, October 3, 2017 /PRNewswire/ --
Slidely, the visual content platform and creator of PROMO, the #1 video creation solution for SMBs, announced today that it has acquired Unstock, a mobile-first UGC (User Generated Content) video marketplace, expanding its ability to empower businesses of all sizes to easily create professional videos for successful marketing endeavors.
Last year, to meet the increasing demand for marketing-based professional video content, Slidely released PROMO, its instant video creation tool for SMBs. Since going live, PROMO by Slidely has attracted over 20,000 paying customers, based mainly in the US, and is set to pass $1M in MRR (Monthly Recurring Revenue) making it one of the fastest-growing marketing platforms for SMBs.
PROMO by Slidely provides access to millions of premium quality video clips from Getty Images, pre-edited licensed music and a user-friendly interface for customizing messages and logos. With PROMO, SMBs have the tools to create videos quickly, easily and affordably that can compete with the big brands' videos. Over the last month, PROMO released numerous new product features, including Facebook Video Covers, as well as in-product integration with Facebook, HubSpot and Wistia. It was also recently named an official Facebook and Instagram Marketing Partner.
Handpicked as part of Angelpad #10, Unstock is a crowdsourced video marketplace that has quickly built a community of creators and clients. As part of the acquisition, Unstock's stand-alone service will cease and its technology will evolve to integrate seamlessly into PROMO's cloud based service by early 2018. The partnership will allow Slidely to converge the UGC platform of Slidely and the business platform of PROMO into a greater AI-based video marketing ecosystem. The Unstock teams in Silicon Valley and Warsaw are joining the larger Slidely team.
"The acquisition of Unstock will accelerate our plans to expand into new video types and use cases that further provide value and positive ROI for our current and future customers," said Tom More, Slidely's Founder and CEO. "We are very excited about the addition of the talented Unstock team to the Slidely family and look forward to executing on PROMO's mission to democratize professional video creation for businesses."
Slidely, launched in 2012, is the leading visual content platform enabling businesses and individuals to create visual content easily and affordably. The Slidely UGC platform, with over 60M videos created and 400M video views, helps users discover, create and share visual stories, for free, in beautiful and creative ways.
Promo by Slidely, launched in summer 2016, helps SMBs, digital marketers and agencies increase revenue through the creation of stunning videos that result in positive ROI video campaigns. PROMO provides access to millions of premium quality video clips, pre-edited licensed music, and a friendly user interface for customizing text and logo.
Slidely is a privately held company with offices in Tel Aviv, San Francisco and Warsaw.