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Walmart, Google Home Team Up on Shopping by Voice

Wal-Mart Stores Inc (NYSE:WMT) and Alphabet Inc (NASDAQ:GOOG,NASDAQ:GOOGL) are partnering up to bring a plethora of voice-activated products to Walmart stores.

Walmart
Walmart

Source: Flickr>

Amazon.com, Inc. (NASDAQ:AMZN) has been ahead of the pack in terms of smart gadgets and products that use its voice-activated digital assistant Alexa. Now, Walmart and Alphabet are hoping to challenge Amazon’s business with products that use Google Assistant.

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The retailer announced on Wednesday that it would be adding to its stores hundreds of thousands of items that are compatible with Alphabet’s voice-activated assistant. The move will expand on the tech company’s smart-home suite that was launched earlier this year to improve Google Home’s capabilities.

While the company has already partnered up with other brick-and-mortar retailers, Walmart will hold the largest assortment of products that are compatible with Google Assistant. Additionally, Alphabet is making its voice-activated products more accessible to consumers by removing its membership free, and offering free shipping as long as they reach a certain order size, which is $35 in Walmart’s case.

“It makes sense for us to team up with Google. They’ve made significant investments in natural language processing and artificial intelligence to deliver a powerful voice shopping experience,” Walmart U.S. e-commerce CEO Marc Lore wrote in a blog post on hump day.

GOOG stock grew 0.3%, while GOOGL shares surged 0.2% Wednesday. WMT stock fell 0.1%.

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