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West's Health Advocate Taps Zipongo as Exclusive Digital Nutrition Platform

PLYMOUTH MEETING, Pa. and SAN FRANCISCO, Feb. 14, 2017 /PRNewswire/ -- West's Health Advocate Solutions, the nation's leading clinical healthcare advocacy company, is partnering with Zipongo, the leading provider of Food Benefits Management services, to offer comprehensive online nutrition services to its members. The goal is to make eating well simple at home, at work and on the go.

Zipongo offers digital eating decision support tools, healthy recipes, food ordering and delivery assistance, as well as discounts on healthy foods. Zipongo's platform considers users' health goals, dietary restrictions and food preferences to craft individualized recommendations to help people achieve or maintain optimum health. Health Advocate provides an ever-increasing roster of wellness and clinical advocacy services to address members' physical, mental, emotional, and financial well-being to optimize employee engagement and productivity.

"Zipongo is a natural fit for Health Advocate as we look for new, customized solutions to improve our members' health every day," Pam Mortenson, West's Health Advocate Solutions Executive Vice President, said. "We share Zipongo's belief that food is medicine. Healthy eating can help our members prevent chronic disease and help our employer clients to rein in overall health costs."

Health Advocate continues to offer its industry leading wellness and nutrition coaching services. Zipongo's mobile platform augments Health Advocate's offerings to support members' healthy food choices at every meal, everywhere. This partnership comes on the heels of Health Advocate's launch of its new online Wellness Challenge Portal and ClientConnect wellness customization platform. The newly designed Wellness Challenge Portal offers participants more than 20 all-new challenges, plus new health trackers including a focus on resiliency and easy tracking of biometric results.

Zipongo, with this deal, reaffirms its status as the digital nutrition platform of choice among the top employer wellness providers in the country. Zipongo's solutions are currently in use at more than 150 companies, including technology leaders, top health insurers, and other Fortune 500 companies. The partnership with Health Advocate closely follows Zipongo's closing of its $18 million Series B funding round—bringing total financing to $28 million. Zipongo's growth trajectory includes upcoming investments in new Food Benefits including digital nutrition coaching and step therapy programs to help members delay or avoid prescription drug regimens, by instead prescribing healthy food as medicine.

"We're pleased to team up with Health Advocate to make eating well simple for millions of potential new users," Zipongo CEO Jason Langheier said. "Health Advocate has long helped people navigate the complexities of healthcare; together we're excited to help families simplify the complexities of eating well to improve their health."

Health Advocate will offer Zipongo as an add-on service to its existing customers. Zipongo will be integrated into Health Advocate's comprehensive well-being offerings for new clients.

PR Contact:

Todd Stein
Amendola Communications
Cell: 510.417.0612

About West's Health Advocate Solutions

West's Health Advocate Solutions makes healthcare easier for over 11,500 organizations and their employees and members nationwide.

Our business solutions leverage a unique combination of personal, compassionate support from healthcare experts using powerful predictive medical data analytics and a proprietary technology platform including mobile solutions to provide clinical support and engage people in their health and well-being.

Our members enjoy a best-in-class, personalized concierge service that addresses almost any clinical, administrative, wellness or behavioral health need. Our clients benefit from high levels of engagement, improved employee productivity and health, reduced medical costs while simultaneously simplifying and upgrading their health benefits offerings.

For more information, visit us at www.HealthAdvocate.com

About Zipongo 
Zipongo is Eating Well Made Simple.  Zipongo's platform enables digital nutrition coaching for large employers, health plans and health systems, and provides food utility tools to families that make it easier to consistently select and buy healthy food people love.  Zipongo provides trusted food selection and buying environments for cooking and eating prepared meals, that meet the needs of diverse groups of people, with tools ranging from meal planning, recipes, grocery rewards and online grocery ordering, to menu coaching and mobile meal ordering. Zipongo's HIPAA secure software-as-a-service platform is built to meet people where they are—at home, at work, or on the go, and deliver robust, anonymized population analytics back to enterprises. Learn more at www.zipongo.com and follow us on Twitter and LinkedIn.


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