BANGKOK, THAILAND--(Marketwired - Nov 12, 2013) - World Moto, Inc. (
Wheelies display static and streaming media content on the wheels of motorcycles and automobiles providing a unique mobile medium for advertising, broadcasting, self-expression and publishing. The technology has the potential to turn essentially any wheel in the world into a brilliant, full color billboard or video screen. All digital content, including ads and videos, can be sequenced and triggered at a specific time, location, or manually under the command of an operator using a smart device with gesture recognition or speech recognition -- these features give Wheelies the ability to serve up highly targeted advertisements to different demographics. For advertisers, Wheelies are a high impact medium for showcasing brands and businesses to new customers in locations of mass consumer exposure with the ability to target up to 400,000 people a day, per motorcycle. For retail buyers, Wheelies are a personal digital canvas in the physical world, a beautiful and inspiring medium of self-expression, and a fun way to share content, engage, collaborate and create entirely new experiences.
World Moto expects that retail buyers will eventually make up the largest portion of Wheelies users. Global sales of OEM motorcycle components and accessories represent a market worth approximately $50 billion annually.
The global advertising industry is worth nearly $600 billion annually, with outdoor display-type advertising being the fastest growing segment of the advertising industry. The Company believes that the obvious appeal to advertisers together with the additional revenue streams available to agents, operators and drivers will result in considerable demand for the technology.
Paul Giles, CEO of World Moto, commented, "We are pleased to have achieved this milestone in the development of our Company's technologies, and continue to add to World Moto's intellectual property estate. Wheelies have both personal and commercial applications and we are looking forward to sharing it with the world this week."
Wheelies will be live on public view at the Digital Sign Asia 2013, November 14-17 at Impact Muang Thong Thani Convention Center in Bangkok, Thailand, where we expect to begin taking commercial orders. Please visit http://signasiaexpo.com/ for further information on the conference.
About World Moto
World Moto, Inc. is the global authority on the $500 billion a year motorcycle taxi industry and creator of the Moto-Meter, Wheelies, and Yes. World Moto has created a new mobile medium by inventing the Wheelies and revolutionized the taxi industry by inventing the Moto-Meter, a landmark device that CNN, Newsweek, Wired, Moneylife, among others, are calling "the world's first motorcycle taxi meter" and "world's first portable taxi meter" and "first-ever black box for motorcycles," while the Times named it "one of the most significant innovations of this decade" and Fast Company declared it "The First Real Taxi Meter Innovation in 100 Years...a $3 billion dollar idea."
Watch the Moto-Meter in action on motorcycle taxis: http://www.worldmoto.com/videos.php
Wheelies updates: http://www.facebook.com/worldmoto
Watch Yes: http://www.worldmoto.com/yes.php
To find out more about World Moto, Inc. (
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