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Zimmerman Elevates Creative Lineup

FORT LAUDERDALE, Fla., April 17, 2017 /PRNewswire/ -- Zimmerman, the agency known for its retail expertise, announced today the promotion of key creative personnel to sustain momentum given their recent client wins.

The promotions include Lee Gonzalez, who will take on the role of SVP, Executive Creative Director. Dan Gitlitz will serve as SVP, Group Creative Director. Harry Gonnella and Brian Anderson have been elevated to VP, Group Creative Director roles. They have different backgrounds, but they all share one vision when it comes to an obsessive focus on using creativity to help achieve business objectives. In their new roles, they will continue to report to David Nathanson, EVP, Chief Creative Officer.

Gonzalez, previously Group Creative Director, has been with Zimmerman for eight years, working on accounts like Lane Bryant, Boston Market, Chuck E. Cheese's, Crocs, Six Flags and more. Gitlitz has been with Zimmerman for over 20 years working with brands like Nissan, Papa John's, AutoNation and Party City. Gonnella joined Zimmerman from Campbell Mithun with experience on brands like General Mills, H&R Block, Pfizer and Dairy Queen. Anderson brought experience with brands like Norwegian Cruise Lines, Celebrity Cruises and Sandals Resorts.

Jordan Zimmerman, Founder and Chairman of the agency, said, "Creating success in today's fierce retail marketplace requires innovation, instinct and ideas that can both re-position brands while de-positioning their competitors. It is because of this that there has never been a higher value for creative that is sharp, inviting and simple, and Lee, Dan, Harry and Brian understand that better than any team in the business."

Chief Creative Officer David Nathanson added, "We understand we are in the growth business – of business and of people. That is why this announcement is even more special, as they are all very good people who prove themselves on the retail battlefield every day. It makes talent grown from within that much more sweet."

These promotions come in the middle of a great shift of momentum for Zimmerman having recently signed on all Nissan brand work and having won back the Office Depot/Office Max account.

About Zimmerman Advertising

Zimmerman Advertising, an Omnicom Group company, is the leading integrated, retail agency in the country. Zimmerman's clients represent some of the most prominent retail brands in the country, including Office Depot/Office Max, Nissan, Dunkin' Donuts, Tire Kingdom, Advance America, ADT, Five Below, Chuck E. Cheese's, AutoNation, La-Z-Boy and Michaels. Headquartered in South Florida, the agency has retail service offices throughout the country, including New York, Los Angeles, Chicago, Dallas and Nashville. For information on the agency, visit http://www.zadv.com.

 

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