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Manufacturing Peeps

Peeps move through the manufacturing process at the Just Born factory.

Manufacturing Peeps


Peeps are marshmallow candies that are shaped into chicks, bunnies, and other animals, and they are a staple in children's Easter baskets.

Peeps are produced by Just Born, a candy manufacturer founded by Russian immigrant Sam Born. Just Born arrived to Bethlehem, PA from New York in 1932. The company started out as a chocolate maker, but by the 1960s, Just Born got out of that business and decided to focus on Peeps.