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Yahoo Finance is tracking American Airlines, Barnes & Noble, Berkshire Hathaway, Staples and Tesla in intraday trading on Thursday.
Bookstores are going high-tech with Barnes & Noble and Amazon incorporating apps into the shopping experience.
Shares of Barnes & Noble, Inc. (BKS) are up about 7.5% in afternoon trading Friday, building on Thursday's momentum after the company released better-than-expected financial results for its fiscal 2017 fourth quarter.