CMK - 14047

YHD - YHD Delayed Price. Currency in USD
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  • Theaters take a risk on adding more commercials to film showings
    Yahoo Finance Video

    Theaters take a risk on adding more commercials to film showings

    Despite protests from Hollywood, cinema heavyweights Regal Cinemas and Cinemark Theatres are introducing more advertisements before and after their film showings. Yahoo Finance's Jennifer Rogers, Myles Udland, and Melody Hahm discuss whether this could hurt theaters – and your movie-going experience.

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