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Inuvo, Inc. (INUV)

NYSE American - NYSE American Delayed Price. Currency in USD
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0.3827-0.0232 (-5.72%)
At close: 4:00PM EDT

0.3800 -0.00 (-0.71%)
After hours: 5:56PM EDT

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Neutralpattern detected
Previous Close0.4059
Open0.4000
Bid0.3800 x 2900
Ask0.3800 x 1300
Day's Range0.3764 - 0.4100
52 Week Range0.0900 - 1.1100
Volume2,544,466
Avg. Volume5,087,590
Market Cap37.33M
Beta (5Y Monthly)1.33
PE Ratio (TTM)N/A
EPS (TTM)-0.0790
Earnings DateAug 13, 2020
Forward Dividend & YieldN/A (N/A)
Ex-Dividend DateN/A
1y Target Est1.08
  • GlobeNewswire

    IntentKey Connected TV (CTV) Attribution Gives Brands the Ability to Measure the Effectiveness of their TV Campaigns

    LITTLE ROCK, Ark., Oct. 15, 2020 (GLOBE NEWSWIRE) -- Inuvo, Inc. (NYSE American: INUV), a leading provider of marketing technology, powered by IntentKey™ artificial intelligence (AI) that serves brands and agencies, today announces the production launch of a new feature which provides marketers with the ability to understand the effectiveness of their Connected TV (CTV) campaigns. Marketers have always viewed TV as a critical component to their branding efforts, but until now there hasn’t been a way to measure its effectiveness. Inuvo now offers CTV attribution for clients. This capability means marketers will be able to understand how their audiences, who were targeted on CTV subsequently engage in other digital activities leading into conversion. For the first time, marketers can not only use the power of the IntentKey’s AI engine to automatically adapt CTV campaigns so as to target their highest value audiences, but also recognize the path to conversion associated with that audience throughout the marketing funnel.In client tests, Inuvo has found CTV to have a comparable conversion rate to other digital marketing tactics being used within the IntentKey, which suggests the IntentKey’s artificial intelligence technology works as well for CTV as it does for display and video advertising where client results have been outstanding.Tristan Cameron, VP of Sales and Account Management noted, “This is another game changing IntentKey capability, which will allow advertisers to move from effectively guessing how well their CTV campaigns are performing to actually being able to quantify the results of their CTV advertising purchases with third party validated attribution.”Initial at scale testing of this feature began within the insurance vertical where client goals exceeded 40%. With such strong performance, Inuvo is exploring expansion into healthcare and financial service verticals.About the IntentKey™  Inuvo®’s IntentKey™ is a patented, machine-learning technology designed to mirror the manner in which the human brain instantly associates ideas, emotions, places, people, and objects. It creates an accurate, high-definition picture of consumer intent and sentiment related to a particular topic or item. Inuvo harnesses the power of the IntentKey to discover and reach high volumes of incremental in-market and relevant audiences that are hidden from typical marketing approaches. The IntentKey enables pinpoint media execution reaching consumers throughout the purchasing funnel all the way to conversion.About Inuvo Inuvo®, Inc. (NYSE American: INUV) is a market leader in artificial intelligence, aligning and delivering consumer-oriented product & brand messaging strategies online based on powerful, anonymous and proprietary consumer intent data for agencies, advertisers and partners. To learn more, visit www.inuvo.com.Safe Harbor / Forward-Looking Statements This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995 regarding the proposed public offering and the intended use of proceeds from the offering. The offering is subject to market and other conditions and there can be no assurance as to whether or when the offering may be completed or as to the actual size or terms of the offering. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including market conditions, risks associated with the cash requirements of our business and other risks detailed from time to time in our filings with the Securities and Exchange Commission, and represent our views only as of the date they are made and should not be relied upon as representing our views as of any subsequent date. We do not assume any obligation to update any forward-looking statements.Inuvo Company Contact: Wally Ruiz Chief Financial Officer Tel (501) 205-8397 wallace.ruiz@inuvo.comInvestor Relations: KCSA Strategic Communications Valter Pinto, Managing Director Tel (212) 896-1254 Valter@KCSA.com

  • GlobeNewswire

    Inuvo Preliminary Third Quarter 2020 Revenue Totals $9.2 Million, Driven by Approximately 50% Sequential Revenue Growth from IntentKey

    LITTLE ROCK, Ark., Oct. 09, 2020 (GLOBE NEWSWIRE) -- Inuvo, Inc. (NYSE AMERICAN: INUV) (“Inuvo” or the “Company”), a leading provider of marketing technology, powered by IntentKey™ artificial intelligence that serves brands and agencies, today announced preliminary unaudited revenues of $9.2 million for the third quarter ending September 30, 2020. Sequential growth was primarily attributable to the IntentKey where third quarter over second quarter 2020 growth in revenue is expected to exceed 50%. The IntentKey, Inuvo’s proprietary machine-learning platform, and ValidClick, a marketing services business, are expected to account for roughly 32% and 68% of third quarter revenue respectively.Richard Howe, CEO of Inuvo, commented, “At roughly 50% sequential and 15% year-over-year growth, the IntentKey is recovering faster than ValidClick where we expect roughly 10% sequential growth, while still down over 40% on a year-over-year basis. It’s an encouraging sign that both our product lines are expected to deliver sequential growth in the third quarter against a COVID-19 headwind that continues to impact marketing budgets.”Mr. Howe added, “The performance of IntentKey client campaigns continued to look strong in Q3, including a connected TV test with a national client where performance beat the control group by a significant margin.”At September 30, 2020 Inuvo had approximately $9.5 million in cash, positive net working capital of approximately $7.1 million and roughly $1.3 million in debt most of which the company expects to retire by year-end. The Company remains focused on growing its AI technology, the IntentKey, where there is believed to be a technological and competitive advantage.The preliminary financial information in this press release has been prepared internally by management and has not been reviewed by our independent registered public accounting firm. There can be no assurance that actual results will not differ from the preliminary financial information presented herein and such changes could be material. This preliminary financial data should not be viewed as a substitute for full financial statements prepared in accordance with GAAP and is not necessarily indicative of the results to be achieved for any future period.About Inuvo Inuvo®, Inc. (NYSE American: INUV) is a market leader in artificial intelligence, aligning and delivering consumer-oriented product & brand messaging strategies online based on powerful, anonymous and proprietary consumer intent data for agencies, advertisers and partners. To learn more, visit www.inuvo.com.About the IntentKey™ Inuvo®’s IntentKey™ is a patented, machine-learning technology designed to mirror the manner in which the human brain instantly associates ideas, emotions, places, people, and objects. It creates an accurate, high-definition picture of consumer intent and sentiment related to a particular topic or item. Inuvo harnesses the power of the IntentKey™ to discover and reach high volumes of incremental in-market and relevant audiences that are hidden from typical marketing approaches. The IntentKey™ enables pinpoint media execution reaching consumers throughout the purchasing funnel all the way to conversion.Safe Harbor / Forward-Looking Statements / Disclosures This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including, without limitation risks detailed from time to time in our filings with the Securities and Exchange Commission (the “SEC”), and represent our views only as of the date they are made and should not be relied upon as representing our views as of any subsequent date. You are urged to carefully review and consider any cautionary statements and other disclosures, including the statements made under the heading "Risk Factors" in Inuvo, Inc.'s Annual Report on Form 10-K for the fiscal year ended December 31, 2019 as filed on May 12, 2020 and our other filings with the SEC. In addition, our expectations about third quarter 2020 results are based on preliminary unreviewed information about the third quarter and are subject to revision. Although the third quarter is now completed, we are still in the process of our standard financial reporting closing procedures. Accordingly, following completion of our normal quarter-end closing and review processes, it may turn out that actual results differ materially from these preliminary results. Factors that could cause our actual results for the third quarter 2020 to differ materially from our preliminary results include, but are not limited to, inaccurate assumptions, unrecorded expenses, changes in estimates or judgments, and facts or circumstances affecting the application of our critical accounting policies. All forward-looking statements involve significant risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements, many of which are generally outside the control of Inuvo, Inc. and are difficult to predict. The information, which appears on our websites and our social media platforms is not part of this press release.Inuvo Company Contact: Wally Ruiz Chief Financial Officer Tel (501) 205-8397 wallace.ruiz@inuvo.comInvestor Contact: KCSA Strategic Communications Valter Pinto, Managing Director Tel (212) 896-1254 Valter@KCSA.com

  • GlobeNewswire

    Inuvo’s IntentKey Uncovers Changing Home Renovation Audience Behaviors in Midst of COVID-19 for National Home Improvement Retailer Client

    The IntentKey Discovers Audiences Willing to Travel Two Hours for Home Renovation SuppliesLITTLE ROCK, Ark., Sept. 28, 2020 (GLOBE NEWSWIRE) -- Inuvo, Inc. (NYSE American: INUV), a leading provider of marketing technology, powered by artificial intelligence (AI) that serves brands and agencies, today announces how the IntentKey artificial intelligence (AI) technology has built strong brand awareness with new audiences for a national home improvement retailer client by uncovering changing audience behaviors in the midst of COVID-19. The pandemic has created a boom in home remodeling, as more time at home has changed the way people need their homes to function. Houzz reported a 58% increase in professional referrals for projects year-over-year. In a Porch.com survey, more than 75% of consumers said they plan to take on a new project within the next 12 months. CNBC coverage also boasts record high equity is giving homeowners the financial flexibility and confidence to reinvest in their homes as real estate prices increase amid record low interest rates.IntentKey’s national home improvement retailer client was opening a new store in the Northeast and was looking for digital solutions to build brand awareness with both consumers and contractors, while also driving traffic to the new store.The IntentKey AI technology was able to identify audience insights unavailable through conventional marketing technologies. The IntentKey easily identified the expected audience interests in home improvement concepts, such as renovation, bathroom remodeling, Pergo flooring, vanities, affordable tile, travertine, and the like. However, the IntentKey was also able to expose an unknown trend wherein audiences were demonstrating an interest in product within a 60, 90 and even 120-mile radius that were out of stock locally. This audience intent was manifested because the artificial intelligence technology behind the IntentKey was able to associate the general home renovation concepts with these unexpected concepts like “out of stock” and “low inventory levels,” which in turn suggested contractor and consumer were willing to inconvenience themselves in this COVID-19 environment so as to get their projects completed.“This discovery contradicts the behaviors of the typical home renovation shopper / contractor who generally source supplies from local home improvement stores. COVID-19 has created an environment where people are working from home, vacations have been canceled, and normal activities outside home have diminished. Collectively, this has led to an increase in home renovation for functionality and enjoyment,” said Tristan Cameron, VP of Sales & Account Management. “The IntentKey AI identified this greater distance travel trend and used it to automatically increase the size of the audience receiving the marketing. This discovery highlights the adaptive power of the IntentKey’s real-time updates, which adjusts marketing audience size based on just-in-time insights.”For this client, the IntentKey AI was able to define a strategy the home retailer could capitalize on wherein their traditional, more local audience targeting approach could be expanded to capture a greater footprint of in-market audiences willing to travel for items they had in stock.About the IntentKeyTM Inuvo®’s IntentKeyTM is a patented, machine-learning technology designed to mirror the manner in which the human brain instantly associates ideas, emotions, places, people, and objects. It creates an accurate, high-definition picture of consumer intent and sentiment related to a particular topic or item. Inuvo harnesses the power of the IntentKey to discover and reach high volumes of incremental in-market and relevant audiences that are hidden from typical marketing approaches. The IntentKey enables pinpoint media execution reaching consumers throughout the purchasing funnel all the way to conversion.About Inuvo Inuvo®, Inc. (NYSE American: INUV) is a market leader in artificial intelligence, aligning and delivering consumer-oriented product & brand messaging strategies online based on powerful, anonymous and proprietary consumer intent data for agencies, advertisers and partners. To learn more, visit www.inuvo.com.Safe Harbor / Forward-Looking Statements This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995 regarding the proposed public offering and the intended use of proceeds from the offering. The offering is subject to market and other conditions and there can be no assurance as to whether or when the offering may be completed or as to the actual size or terms of the offering. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including market conditions, risks associated with the cash requirements of our business and other risks detailed from time to time in our filings with the Securities and Exchange Commission, and represent our views only as of the date they are made and should not be relied upon as representing our views as of any subsequent date. We do not assume any obligation to update any forward-looking statements.Inuvo Company Contact: Wally Ruiz Chief Financial Officer Tel (501) 205-8397 wallace.ruiz@inuvo.comInvestor Relations: KCSA Strategic Communications Valter Pinto, Managing Director Tel (212) 896-1254 Valter@KCSA.com