Mattel (MAT) unveils new Hot Wheels NFT Garage series. The company plans to expand across the emerging art space and advance the digital collector offering.
EL SEGUNDO, Calif., Jun 17, 2021--Mattel, Inc. (NASDAQ: MAT) announced today that Mattel Creations, the company’s collaboration and direct-to-consumer platform, is further evolving its toys as art collection to include a Non-Fungible Token ("NFT") series from the super-charged Hot Wheels brand. Breaking into this new market allows Mattel to expand across this emerging art space and advance the collector offering starting with three unique NFTs from the Hot Wheels NFT Garage™ Series. The series f
Mattel's planned move into non-fungible tokens shows the toymaker is more nimble than ever, J.P. Morgan says.