NKE - NIKE, Inc.

NYSE - NYSE Delayed Price. Currency in USD
+0.70 (+0.83%)
At close: 4:00PM EST
Stock chart is not supported by your current browser
Previous Close84.68
Bid0.00 x 1800
Ask85.50 x 4000
Day's Range85.10 - 85.78
52 Week Range63.21 - 86.04
Avg. Volume7,331,860
Market Cap134.371B
Beta (3Y Monthly)0.85
PE Ratio (TTM)64.78
EPS (TTM)1.32
Earnings DateMar 20, 2019 - Mar 25, 2019
Forward Dividend & Yield0.88 (1.04%)
Ex-Dividend Date2018-11-30
1y Target Est87.33
Trade prices are not sourced from all markets
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  • Colorado store forced to close after Nike/Kaepernick boycott
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    Sporting goods store Prime Time Sports is closing its doors after months of retaliation against a Nike ad featuring Colin Kaepernick. Yahoo Finance's Adam Shapiro, Julie Hyman, and Dan Roberts chat with Bullseye Brief Author & Publisher Adam Johnson.

  • Under Armour Beats Performance Expectations With Q4 Earnings
    Yahoo Finance Video5 days ago

    Under Armour Beats Performance Expectations With Q4 Earnings

    The Ticker's Jackie DeAngelis discusses Under Armour as stocks soar after better than expected fourth quarter earnings. Yahoo Finance's Brian Sozzi gives his perspective on the fitness brands inventory sales.

  • Under Armour still has trouble in competitive North American market: Expert
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    Under Armour still has trouble in competitive North American market: Expert

    Under Armour reported earnings and sales that beat expectations. CNBC's "Closing Bell" team is joined by Jan Kniffen, CEO of J. Rogers Kniffen WWE, to discuss what the numbers mean for the company.

  • Inside Nike's DIY studio for Snapchat selfie Lenses
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  • Unboxing Nike's self-lacing Adapt BB sneakers is like opening a smartphone
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  • Nike Stock Is Set to Surge to $100 Sooner Than You Think
    InvestorPlace2 days ago

    Nike Stock Is Set to Surge to $100 Sooner Than You Think

    Shares of Nike (NYSE:NKE) have been sprinting higher, giving investors a good old case of the FOMOs (fear of missing out). Hindsight is 20/20 of course, but investors had a terrific opportunity to gobble up Nike stock in late-December, right as the overall market was capitulating."Well duh, we had a great chance to buy almost every stock in late-December, Bret."Obviously most stocks were under pressure as the markets tumbled into the Christmas holiday, but NKE stock was a unique situation. That's because the company just turned in a strong fiscal-second quarter earnings report on Thursday, Dec. 20. The market bottomed on Monday, Dec. 24, was closed the next day and started its surge on Dec. 26.InvestorPlace - Stock Market News, Stock Advice & Trading Tips * 10 Hot Stocks Leading the Market's Blitz Higher Of course the market completely ignored this common-sense rationale and slammed Nike stock lower with the rest of the Dow. But longer term investors with an ounce patience recognized the situation for what it was: A buying opportunity. Lacing Up with Nike StockLast quarter, earnings of 52 cents per share came in seven cents a share ahead of expectations. Revenue of $9.37 billion topped estimates by $200 million and grew 9.6% year-over-year (YoY).Aside from a top- and bottom- line beat, gross margins topped consensus estimates while inventories decreased YoY. Growth and margin expansion were led by Nike's direct-to-consumer business.Overall, it was a strong quarter for the company and that's when investors should have been jumping all over NKE. Worth noting, the company is almost done with its four-year $12 billion share buyback plan. That means Nike will soon embark on its four-year $15 billion buyback plan.Over the last few days, shares have been getting an extra boost. That's as a potential trade deal between China and the U.S. is growing increasingly likely. That's a plus for Nike, which does considerable business in China. But shares have also been on the move following an earnings and revenue beat and solid outlook from Under Armour (NYSE:UAA, NYSE:UA).That gives Nike stock investors confidence that it's business as usual for the king of sports apparel.As it stands, analysts expect Nike to earn $2.65 per share this year, 11% growth from fiscal 2018. In fiscal 2020 (next year, but begins in two quarters), expectations call for 18.5% earnings growth. Further, forecasts call for 7.8% revenue growth in both years.That's a solid growth profile if Nike can achieve it. Even more so, if the company can accelerate its earnings growth in the significant manner that analysts currently expect, it will represent growing profitability and give investors one more reason to justify buying the stock. Trading NKE Stock Click to EnlargeThere's a difference between a broken stock and a broken company. The former, like Nike in December, is a company with strong fundamentals but a stock is disarray. The latter adds fundamental turmoil to the situation.So the question is, can Nike stock get to $100 a share? According to Oppenheimer analysts' new price target, the answer is yes. "We have turned even more impressed with the underlying operating prowess of the company and its brand," the analysts said, noting that margins should continue to improve.NKE stock is coming in hot to its prior highs. As such, shares sport an RSI reading of 76 (green circle), suggesting an overbought condition. This isn't a reason to sell the stock, but it is a consideration on waiting for a pullback and/or some consolidation.Is it possible that Nike powers through resistance to new highs and becomes even more overbought in the short term? Of course! My thought is that we'll eventually get a trade deal with China, but I would be surprised if don't get some negative headlines first. Something like, "Trade Deal in Jeopardy," or "U.S.-China Trade Talks Stall."That could send Nike and a host of others into a pullback and that could be our buying opportunity. As it stands, I'm waiting on Nike stock. But a trade deal coupled with a breakout over $86 could send NKE stock to $100 this year.Bret Kenwell is the manager and author of Future Blue Chips and is on Twitter @BretKenwell. As of this writing, Bret Kenwell did not hold a position in any of the aforementioned securities. More From InvestorPlace * 2 Toxic Pot Stocks You Should Avoid * The 10 Best ETFs You Can Buy * 7 Reasons Stock Buybacks Should Be Illegal * Should You Buy, Sell, Or Hold These 7 Medical Cannabis Stocks? Compare Brokers The post Nike Stock Is Set to Surge to $100 Sooner Than You Think appeared first on InvestorPlace.

  • Business Wire3 days ago

    NIKE, Inc. Declares $0.22 Quarterly Dividend

    NIKE, Inc. announced today that its Board of Directors has declared a quarterly cash dividend of $0.22 per share on the company’s outstanding Class A and Class B Common Stock payable on April 1, 2019 to shareholders of record at the close of business March 4, 2019.

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  • 7 Athletic Stocks That Could Run Higher
    InvestorPlace3 days ago

    7 Athletic Stocks That Could Run Higher

    Fashion trends come and go, but one trend that has bucked the cycle and remained atop the global fashion category for several years now is the athletic apparel trend, boosting athletic stocks.Broadly speaking, consumers have gravitated increasingly towards athletic apparel as the athletic and casual fashion categories have converged on one another to create the now immensely popular athleisure space. According to Piper Jaffray's Taking Stock with Teens Survey, the athletic apparel category has benefited from consistently rising mind-share ever since 2008.It's now 2019, and that mind-share is still growing.InvestorPlace - Stock Market News, Stock Advice & Trading TipsIn other words, the rise of the athletic apparel category is starting to look more like a secular consumer lifestyle trend, than a cyclical fashion trend. As such, the athletic apparel stocks which have run higher over the past several years thanks to this trend, should continue to run higher over the next several years, too, as the trend persists. * 9 U.S. Stocks That Are Coming to Life Again With that in mind, let's take a look at seven athletic stocks that are ready to run higher.Source: Shutterstock Nike (NKE)At the top of the athletic apparel category is Nike (NYSE:NKE).Nike is the unchallenged leader in this market, and that has been the case for several decades now. To be sure, competitive threats arise in the space every few years to challenge Nike's dominance. But all these really do is embolden Nike. NKE stock allocates a bunch of resources to growth-related initiatives, squashes the competition and expands its dominance.This will remain true for the foreseeable future. Every trend is moving in Nike's favor right now, including robust growth in China, margin improvements, an impressive pace of product innovation, market expansion into men's yoga apparel and big contract wins to supply the MLB with on-field jerseys and equipment. So long as these trends remain favorable, Nike stock will remain on a winning trajectory. Source: Shutterstock Foot Locker (FL)If there is one way to play the Nike trend without buying Nike stock, then it is buying shares of Foot Locker (NYSE:FL) instead.For all intents and purposes, Foot Locker is Nike's retailer. About 70% of the product sold at Foot Locker stores and online is Nike product. This is why as Nike has regained dominance in the athletic apparel industry over the past few quarters, Foot Locker's numbers have materially improved, and FL stock has gone from $40 to $60. * Buy These 5 Stocks to Play the Megatrend of the Century This correlated uptrend in FL and NKE stock will persist. To be sure, Nike is pushing direct sales and narrowing its wholesale channel portfolio. But, that narrowing does not include any cuts to Foot Locker, since Nike sees Foot Locker as an extremely valuable channel to reach customers. Thus, the Nike and Foot Locker relationship will remain healthy for a lot longer, and that will power both of these stocks higher.Source: Shutterstock Lululemon (LULU)The hottest name in the athletic apparel space right now is Lululemon (NASDAQ:LULU).Lululemon has made a name for itself over the past decade as the top provide of high-quality women's yoga apparel. LULU killed it in that industry and developed second-to-none brand equity and customer loyalty among their core demographic (female yogis). Now, Lululemon is leveraging that supercharged brand equity and customer loyalty to significantly expand their product assortment and demographic reach. This includes jumping into the men's business and expanding well beyond the yoga space.Overall, Lululemon is currently in the process of shifting from a niche yoga apparel brand to a broad athletic apparel brand. Because the company has established a strong reputation for itself for developing high-quality clothing, this shift is playing out smoothly for the company.Net result? Dramatically higher revenues and profits. This trend will persist, since Lululemon is still so small relative to other athletic apparel giants. As such, LULU stock should remain in a solid uptrend for the foreseeable future.Source: Shutterstock Skechers (SKX)One of the most underrated athletic apparel brands in the world is Skechers (NYSE:SKX).Most athletic apparel brands, like Nike or Lululemon, fight to be the coolest and trendiest brand in the space. Skechers doesn't really care about that. Instead, this company has consistently emphasized price and comfort over coolness and style. This emphasis has made the brand unpopular among trend-oriented consumers, but has also made the brand super popular among consumers who -- much like the brand -- want comfort over style.As it turns out, this market is pretty big, and Skechers is dominating it on a global scale. That is why this company has been a solid high-single-digit and up revenue grower for the past several years. But, SKX stock has failed to rally alongside revenues because margins have been an issue, and profit growth has been diluted. That margin headwind appears to be turning a corner. * 10 Best Dividend Stocks to Buy for the Next 10 Months Last quarter, for the first time in a long time, Skechers grew revenues and profits side-by-side. If the company can maintain this new trend, then SKX stock will continue to rally in a big way given its still depressed valuation (just 17x forward earnings).Source: Jose Carlos Cortizo Perez via Flickr Athletic Stocks to Buy: Puma (PUMAF)One of the largest athletic apparel brands in the world is Puma (OTCMKTS:PMMAF), yet the company is hardly talked about in mainstream media. That's about to change.For the first time in over twenty years, Puma is making moves in the ultra-valuable basketball market. These moves aren't small, either. Puma has named rapper/celebrity Jay-Z -- someone who has a lot of clout in basketball circles -- as creative director of Puma Basketball. They've also signed DeAndre Ayton and Marvin Bagley -- the top two picks in last year's NBA draft and potential future all stars -- to multi-year contracts. NBA players DeMarcus Cousins and Rudy Gay are also new Puma athletes.Overall, Puma is starting to make some noise in the too-big-to-ignore basketball market. With Jay-Z on board, it shouldn't be too hard to lure a few big names over to the brand. As such, this basketball revolution at Puma is just getting started, and as it plays out over the next several quarters and years, Puma's revenues, profits and stock price should all rise.Source: Shutterstock Dick's Sporting Goods (DKS)Sporting goods stores were supposed to be a dying breed. However, one company that has managed to hold its own is Dick's Sporting Goods (NYSE:DKS).As consumers have shifted online and athletic apparel brands have shifted to focus on direct-sales channels, sporting goods stores have been increasingly cut out of the athletic apparel retail landscape, and many have been forced to shutter their doors. But, not Dick's Sporting Goods. Instead, DKS went through a rough patch, has come out the other side and is now reporting numbers that don't at all indicate bankruptcy any time soon.Over the next few years, Dick's Sporting Goods will undergo a Best Buy (NYSE:BBY)-type renaissance. Electronics stores were also a dying breed earlier this decade. But, Best Buy survived the electronics store apocalypse, came out the other side stronger than ever, and gobbled up all the excess market share, which led to robust profit growth and huge gains for BBY stock. * 7 Reasons You Want Boeing Stock in Your Portfolio The same thing will happen with Dick's Sporting Goods in the sporting goods industry over the next few years. As such, now looks like a good time to buy into a relatively depressed stock before it moves to new highs.Source: McArthurGlen Designer Outlets via Flickr (modified) Columbia (COLM)Often left out of the discussion about athletic apparel brands is Columbia (NASDAQ:COLM). But Columbia's torrid growth as of late makes the company hard to ignore.Columbia is coming off a quarter and full year that saw record sales, gross margins, operating profits, net profits and earnings per share. Last quarter, revenues rose 17% and operating profits rose 34%. Last year, revenues rose 11% and operating profits rose 30%. Next year, revenues are expected to rise in the mid-to-high-single-digit range, while gross margins are expected to expand and profits are guided to head higher, too.Overall, Columbia is simply on fire right now. The stock isn't terribly expensive, around 26x forward earnings, a level which has been historically normal for COLM stock. Investor sentiment is bullish. So is analyst sentiment. The technicals are healthy. Putting it all together, it looks like COLM stock can and will continue to head higher from here.As of this writing, Luke Lango was long NKE, FL, LULU, SKX, and BBY. More From InvestorPlace * 2 Toxic Pot Stocks You Should Avoid * 9 U.S. Stocks That Are Coming to Life Again * The 7 Best Video Game Stocks to Power Up Your Portfolio! * 5 Tips to Become a Better Stock Trader Compare Brokers The post 7 Athletic Stocks That Could Run Higher appeared first on InvestorPlace.

  • Motley Fool3 days ago

    When Will Under Armour Get Its Mojo Back at Home?

    International sales and margins grew last quarter, but domestically it keeps losing share.

  • Under Armour Earnings Tripped Up by North American Sales
    Motley Fool3 days ago

    Under Armour Earnings Tripped Up by North American Sales

    The sports apparel and footwear maker is still losing shoe shoppers to rivals in its biggest market.

  • Colorado store closing after boycotting Nike over Kaepernick ad
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    Colorado store closing after boycotting Nike over Kaepernick ad

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  • Why Under Armour Stock Won’t Hit $25
    InvestorPlace4 days ago

    Why Under Armour Stock Won’t Hit $25

    Shares of Under Armour (NYSE:UAA) rose sharply on Tuesday after the athletic apparel company reported healthy fourth-quarter numbers which topped revenue and profit expectations. UAA stock price rose 10% on the day and is already giving back some of those gains this morning.Source: Shutterstock UAA stock is now up more than 80% since bottoming out around $12 in late 2017. Some bulls are pounding on the table and saying recent numbers underscore that this big Under Armour turnaround is only halfway done. The numbers actually say otherwise. At its core, Under Armour is an athletic apparel company with staying power in the secular growth athletic apparel industry. But the company is also losing relevance and popularity within that industry. The competition is only getting bigger and better, and Under Armour isn't adapting quickly enough. As such, this will remain a slow revenue growth company with depressed margins for the foreseeable future. * The 7 Best Video Game Stocks to Power Up Your Portfolio! At $22, Under Armour stock is fully priced considering that bleak reality. Potential upside into the end of the year looks limited, and this rally (much like previous rallies towards $25) will likely end with a big drop toward $20.InvestorPlace - Stock Market News, Stock Advice & Trading TipsThat's a drop worth buying. Until then, the best thing to do with UAA stock is stay away as it closes in on $25. Under Armour's Numbers Weren't That GoodBulls want to rally around the headline Q4 double beat. But, underneath that headline, there were some serious problems with Under Armour's numbers in the quarter. Those problems include: * Revenue growth was just 3% in the quarter, 4% for the year, and expected to be 3.5% next year. Those aren't very strong growth rates, especially for a company with broad exposure to the rapidly growing athletic apparel space. They also don't scream "big turnaround is coming". Instead, with revenue growth set to cool next year, they actually imply that this turnaround is on its last legs. * North America revenues dropped 6% in the quarter. That ends a multi-quarter streak of North America business stabilization, and implies that this business will continue to struggle for the foreseeable future. * While gross margins are expected to rise by 70 basis points next year, the operating profit guide implies less than 70 basis points of expansion on the operating margin line. That's a big hit on the long-term margin expansion narrative, since without falling opex rates, it will be tough for gross margin expansion alone to drive operating margins materially higher in the long run.Overall, while Under Armour's Q4 numbers and fiscal 2019 guide weren't bad, they weren't good either. If anything, they indicate that this company is stabilizing, but that the big turnaround has already happened. Fundamentals Limit UpsideThe model for Under Armour isn't terribly hard.The athletic apparel market globally is growing at a steady 7% annualized rate. Under Armour, a sub-5% revenue growth company, is losing share in that market, and will continue to lose share given the company's inability to transform into a lifestyle brand and penetrate the athleisure market at scale. As such, Under Armour will remain a sub-5% revenue growth company for the foreseeable future.Gross margins will continue to trend higher as the company pushes DTC sales and gets product back into full price distribution channels. But, the lack of opex leverage expected in 2019 is problematic. Opex rates will fall over time. But, not by that much since revenue growth won't be that big. Thus, we are talking slight gross margin expansion and slight opex leverage for the foreseeable future.Overall, Under Armour can probably continue to grow revenues by 4-5%, and improve operating margins to 10% by fiscal 2024.Under those assumptions, $1.30 in EPS seems achievable by fiscal 2024. Based on a Nike (NYSE:NKE) average 25 forward multiple, that equates to a 2023 price target of $32.50. Discounted back by 10% per year, that equates to a fiscal 2019 price target for UAA stock of about $22.Thus, as UAA stock closes in on $25, upside into the end of the year looks limited. Bottom Line on UAA StockUnder Armour is a fine company in a great industry. But, the stock price currently reflects optimism that things will get better. They won't. At best, Under Armour defends its position, and operations stabilize. At worst, competition continues to eat away at Under Armour, and things get worse. * 9 U.S. Stocks That Are Coming to Life Again Consequently, this current rally towards $25 will -- much like prior rallies to $25 -- ultimately end in disappointment for bulls.As of this writing, Luke Lango was long NKE. More From InvestorPlace * 2 Toxic Pot Stocks You Should Avoid * The 7 Best Video Game Stocks to Power Up Your Portfolio! * 7 Forever Stocks to Buy for Long-Term Gains * 5 Self-Driving Car Stocks to Buy Compare Brokers The post Why Under Armour Stock Won't Hit $25 appeared first on InvestorPlace.

  • Under Armour's Sales Fell Off the Pace, but Profits Picked Up Ground
    Motley Fool4 days ago

    Under Armour's Sales Fell Off the Pace, but Profits Picked Up Ground

    Though a challenging competitive environment continues to weigh on sales, efforts to make Under Armour more profitable are paying off.

  • Startup uses Nike-based technology to train the brains of athletes and treat neurological disease
    American City Business Journals4 days ago

    Startup uses Nike-based technology to train the brains of athletes and treat neurological disease

    “In sports you train the body to be fast and strong, but what do you do with the brain?” said Senaptec CEO Joe Bingold. The company works in what is known as neural plasticity, or the ability to change the brain — essentially training the brain in sensory skills. The company’s products are based on technology developed at Nike.

  • Men’s Yoga Is Yet Another Reason to Buy Nike Stock
    InvestorPlace4 days ago

    Men’s Yoga Is Yet Another Reason to Buy Nike Stock

    Shares of athletic apparel giant Nike (NYSE:NKE) have been on fire for over a year now. Back in late 2017, everyone was worried about rising competition and global athletic market saturation diluting the company's near- and long-term growth prospects. Those worries have since completely disappeared, as Nike has leveraged high-speed product innovation and targeted investments to squash rising competition and re-accelerate growth to multi-year high levels. * 10 Stocks That Every 20-Year-Old Should Buy Click to Enlarge Source: Alessio Jacona via Flickr Consequently, Nike stock has zoomed from $50 to $80 over the past sixteen months. There are many reasons to believe this run in Nike stock isn't over just yet. Growth has turned around in the critical North America region and is only accelerating higher. International growth remains red hot, especially in China, a region where growth should be slowing, but isn't. Margins are racing higher. The current pace of product innovation is relentless and unprecedented. The controversial Colin Kaepernick ad appears to have done much more good than bad and is energizing a young core consumer base in the U.S.Plus, Nike just won a contract to supply the MLB with on-field jerseys and equipment, a big win which expands the company's presence in the baseball market. But one catalyst which has yet to be mentioned by mainstream media could be a complete game-changer: Nike's recent entry into the men's yoga market.InvestorPlace - Stock Market News, Stock Advice & Trading TipsThe men's yoga department over at Nike is small. But it's growing -- and that's a big deal. The yoga market is a huge and on-trend global market that is arguably the last frontier in the athletic apparel space that Nike has yet to conquer. Entry into this market -- both on the men's and women's side -- could yield huge long-term benefits for both Nike and Nike stock.As such, investors should add "entry into the yoga market" as yet another reason to stick with Nike stock in 2019. The Yoga Market Is Huge and On-TrendThere are two things which make the global yoga market very valuable and one worth pushing into: it's already very big and it's only rapidly growing.Depending on who you ask, the yoga market in the U.S. is around $12 billion to $16 billion in revenues. Just over 10% of Americans are active "yogis", about 33% of Americans have done yoga at least once and the number of active yogis has grown by 50% over the past several years (the men's market has actually more than doubled during that same time frame). This big participation growth has led to consistent mid-single-digit and often much higher revenue growth across the entire U.S. yoga industry over the past several years.Meanwhile, on the global side of things, the global yoga market measures in at $80 billion in revenues. That revenue base is expected to grow by 6% per year over the next several years.Thus, the global yoga market is huge and rapidly growing. At scale, it's easy to see this market growing to $100 billion. Nike's revenues over the past twelve months are under $40 billion. It has zero presence in the yoga market.Hence, it's easy to see how gaining just 5% of this market at scale could boost revenues by over 10%. It's also a high-margin business, so it could add 10%-plus to profits too. That's a big deal for Nike and Nike stock. Nike Will Make NoiseBroadly speaking, it makes sense that Nike wants to enter the yoga market. It's huge. It's rapidly growing. And it's the last frontier in the athletic apparel space that Nike has yet to conquer.But will Nike be successful in penetrating this market?Yes. To be sure, heavyweights in the industry like Lululemon (NASDAQ:LULU) have a firm grip on the women's side of the market. But, the men's side is largely up for grabs, largely because the men's market has historically been too small and too niche to worry about at scale. But that's changing. The number of men practicing yoga in the U.S. has more than doubled over the past several years -- and almost one out of every 3 yogis in the U.S. is male.Thus, the men's yoga market is finally coming into its own. No single yoga apparel company has a firm grip on that rapidly growing audience.My prediction? Nike will win the men's yoga market and then use that success to grow share in the women's category. In terms of mind-share among young male consumers, Nike is second to none. The company is certainly far above Lululemon and any other yoga brand. Thus, while current male yogis may have an affinity for Lululemon, new male entrants to the market will likely turn towards Nike. That will help Nike establish a strong presence in the men's yoga market, which the company can leverage to expand share in the women's category.Overall, thanks to the robust growth of men's yoga and Nike's favorable positioning among male consumers, Nike is in a optimal position to win valuable share in the rapidly growing men's yoga market. As stated earlier, that's a big deal for Nike stock. Bottom Line on NKE StockNike stock has been on fire for over a year. It will remain on fire for the rest of 2019. From innovation pipeline to professional league partnerships, there are a lot of things to like about the Nike story. * The 7 Best Video Game Stocks to Power Up Your Portfolio! One of those things is this company's recent entry into the men's yoga market. This is a huge market. It's also rapidly growing, and Nike is in a favorable position to rapidly gain share. As such, yoga market share advances will move the needle for Nike's revenues and profits over the next several quarters and years. That will ultimately keep Nike stock on a winning path.As of this writing, Luke Lango was long NKE and LULU. More From InvestorPlace * 2 Toxic Pot Stocks You Should Avoid * 10 Stocks That Every 20-Year-Old Should Buy * 10 Best Dividend Stocks to Buy for the Next 10 Months * 10 Monster Growth Stocks to Buy for 2019 and Beyond Compare Brokers The post Mena€™s Yoga Is Yet Another Reason to Buy Nike Stock appeared first on InvestorPlace.

  • Under Armour Stock Rallies After Earnings … But Why?
    InvestorPlace4 days ago

    Under Armour Stock Rallies After Earnings … But Why?

    Under Armour (NYSE:UA, NYSE:UAA) shares moved higher after the company's earnings report on Feb. 12. Both classes of Under Armour stock gained. As of this writing, UA shares are up 6% and UAA stock is higher by 7.4%. Click to Enlarge Source: Shutterstock The divergence in performance adds to the long-running -- and still unexplained -- valuation gap between UA and UAA shares. But the fact that both classes of Under Armour stock have rallied itself is odd. Q4 earnings were solid, admittedly. But guidance for 2019, which should matter more to a forward-looking market, was left unchanged.With UAA stock already up 18% before earnings, the report hardly seems strong enough for more upside. And it leaves Under Armour stock, which I thought was a sell in December, in a precarious position going forward.InvestorPlace - Stock Market News, Stock Advice & Trading Tips Under Armour Stock Rises After EarningsIn terms of expectations, Under Armour earnings admittedly look solid. Adjusted earnings-per-share of 9 cents was 5 cents better than consensus of 4 cents, and a noted improvement from a breakeven performance the year before. Revenue rose 1.5% to $1.39 billion, about $10 million ahead of the Street. * The 7 Best Video Game Stocks to Power Up Your Portfolio! Expectations aside, however, the performance is hardly impressive. Sales in North America dropped 6% year-over-year in Q4, driving a full-year 2% decline in that market. Given that Nike (NYSE:NKE) has executed a dramatic reversal in its North American business, Under Armour is clearly losing share domestically. Questions persist surrounding the company's retail strategy of selling full-price at outlets like Dick's Sporting Goods (NYSE:DKS) and at a discount at Kohl's (NYSE:KSS).There is good news, admittedly. International sales continue to grow nicely. Those markets -- now about a quarter of total revenue -- are key to the long-term strategy. And Under Armour is recovering some of the margins it has lost in recent years, with its adjusted gross margin up 160 bps in Q4.Bulls, then, can argue that Under Armour's turnaround is progressing. That's actually true. But to at least some extent that's already priced in. And looking at guidance for 2019, it's a surprise that Under Armour stock has continued to rally. Guidance and UAA StockAt its Investor Day in December, Under Armour laid out five-year targets for its turnaround. The market wasn't impressed. Under Armour stock had already fallen heading into the report, and it continued plunging afterward. The two declines combined led Under Armour stock down 30% in less than three weeks.Obviously, broad market weakness in December didn't help. But even considering a notable change in sentiment for the market as a whole, the rally in UAA stock on Wednesday made little sense. The stock already had recaptured much of those losses, but little changed in the story on Wednesday looking forward. The 2019 outlook was reaffirmed. Under Armour still sees EPS of just 31 cents to 33 cents this year, implying a 67x price-to-earnings ratio (on the high-end of guidance) for UAA stock.That single metric doesn't make Under Armour stock a sell. But the rally of the past few weeks does seem confusing and potentially unsustainable. It was the long-term outlook in December that spooked investors. That outlook suggests something like $1 in EPS in 2023. Yet UAA stock now trades at 22x that long-term figure. * The 3 Best Chinese Stocks to Buy for a Long-Term Portfolio More notably, UAA now has recaptured all of the post-Investor Day selloff. That seems like too much. Luke Lango wrote at the time that the outlook confirmed that $20 was too much to pay for UAA stock. The stock now is over $22. What drives more upside? The Risks to UA and UAAThe aggressive move in UA and UAA of late creates two key risks. The first is that in 2019, Under Armour now has to outperform. If five-year targets weren't enough in December, and they haven't changed since, then investors are pricing in better-than-expected results. Any quarter going forward that isn't a big beat is likely to lead to a selloff in Under Armour stock.The second risk is that UAA stock also looks reliant on broad market trends. What is now a 26% rally year-to-date is coming solely from the fact that investors are more bullish in 2019 then they were at the end of 2018. When that bullishness fades -- or again reverses -- UAA will be left in a precarious position.Again, this is not to say that there's no good news in Under Armour earnings. The turnaround is on track. International sales and margin expansion are key parts of the story.But this is also a company losing market share in North America, where revenues in 2019 are expected to be flat and its stock is trading at 60x+ 2019 earnings. A turnaround of some kind is already priced in. From these levels, for UAA to gain, the progress needs to accelerate. And it's not clear why investors see the Q4 report as evidence that acceleration is on the way.As of this writing, Vince Martin did not hold a position in any of the aforementioned securities. More From InvestorPlace * 2 Toxic Pot Stocks You Should Avoid * 10 Stocks That Every 20-Year-Old Should Buy * 10 Best Dividend Stocks to Buy for the Next 10 Months * 10 Monster Growth Stocks to Buy for 2019 and Beyond Compare Brokers The post Under Armour Stock Rallies After Earnings … But Why? appeared first on InvestorPlace.

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    Following earnings, Under Armour (NYSE:UAA) proves its got game off and on the price chart. And for those still sitting on the bench, the bullish combination is screaming it's time to suit up with a long Under Armour stock position. In short, it's time for investors to go on the offensive. Let me explain …Source: University of Delaware Via FlickrAs the New York Stock Exchange opening bell sounded to commence Wednesday's game clock, Under Armour stock investors initially chose the wrong playbook to operate from.Out of the gate, UAA stock hit a three-week low as bears took an aggressive opening move and swipe at shares. If you got up to grab a refreshment before the ringing stopped, however, you missed the equivalent of a big ol' head-fake and offensive press, giving UAA stock bulls the home court advantage.InvestorPlace - Stock Market News, Stock Advice & Trading TipsWhat was behind the move? It could have something to do with Under Armour's short interest of nearly 21%, quickly and rightfully, getting a case of the cold feet. Bottom line, while the first quarter is looking a bit weaker for the company, Under Armour did keep its full-year 2019 targets intact. That supports the big picture premise, as UAA's turnaround is in fact working. And that's not all. * Buy These 5 Stocks to Play the Megatrend of the Century Under Armour stock's Q4 earnings scorecard boasted profits of 9 cents versus views of 4 cents and a substantial improvement from last year's fourth quarter break-even result. Under Armour also saw strong international sales growth of 24%, improving and better-than-forecast gross margins of 45.1% and inventory levels sinking to just 12% and their lowest in two years.At the end of the day, Under Armour stock's off-the-chart metrics are hinting strongly enough that bears can't be faulted for throwing in the towel. And coupled with the UAA chart, bulls should be persuaded to come off the bench and suit up for some offensive play. Under Armour Stock Daily Price Chart Under Armour is not nearly as popular these days with Wall Street as arch-rival Nike (NYSE:NKE). But to steal a catchphrase, it's time for investors to 'just do it' and buy UAA stock as Wednesday's technical reversal has bulls scoring a decisive victory on the price chart.Wednesday's price thrust in UAA stock has formed a breakout move away from a small consolidation formed around the 50% retracement level and key 200-day simple moving average. Bottom line, or in this case, the squiggly price line -- that's bullish! And, if there had been any doubt of whether the December low was the start of a larger downtrend versus a corrective bottom, that game is officially over. UAA Stock StrategyFor like-minded investors that appreciate a good turnaround story, UAA stock is in position to be purchased today with the expectation new relative highs are in the cards in the coming weeks.I'd personally set an initial stop beneath Wednesday's opening price of $20.18. That's sufficient technical evidence our bullish view is wrong, while keeping the exposure to roughly 9% of Under Armour shares.Alternatively, and if investors wish to have steadfast risk control with decent upside profit potential, the April $22.50/$25 call spread currently priced for about 90 cents is another smart way to play the game.Investment accounts under Christopher Tyler's management currently own positions in Under Armour (UAA) and its derivatives, but no other securities mentioned in this article. The information offered is based upon Christopher Tyler's observations and strictly intended for educational purposes only; the use of which is the responsibility of the individual. For additional options-based strategies and related musings, follow Chris on Twitter @Options_CAT and StockTwits. More From InvestorPlace * 2 Toxic Pot Stocks You Should Avoid * 10 Stocks That Every 20-Year-Old Should Buy * 10 Best Dividend Stocks to Buy for the Next 10 Months * 10 Monster Growth Stocks to Buy for 2019 and Beyond Compare Brokers The post Ita€™s Game Time for Under Armour Stock Bulls appeared first on InvestorPlace.