|Bid||0.00 x 0|
|Ask||0.00 x 0|
|Day's Range||14.24 - 14.30|
|52 Week Range||12.79 - 18.80|
|Beta (3Y Monthly)||0.33|
|PE Ratio (TTM)||14.63|
|Forward Dividend & Yield||0.59 (4.40%)|
|1y Target Est||14.00|
Today we'll look at Publicis Groupe S.A. (EPA:PUB) and reflect on its potential as an investment. In particular, we'll consider its Return On Capital Employed (ROCE), as that can give us insight into how profitably the company is able t...
Moody's Investors Service ("Moody's") has today changed to negative from stable the outlook on the ratings of Publicis Groupe S.A. ("Publicis" or "the company"). Concurrently, Moody's has affirmed the Baa2 issuer and instrument ratings on the senior unsecured notes issued by Publicis. Today's rating action follows the announcement by Publicis of the proposed acquisition of Epsilon, a division of Alliance Data Systems, for a gross purchase price of $4.4 billion, equivalent to an Adjusted EBITDA multiple of around 10.0x (8.2x stated by Publicis after $450 million net present value of tax assets).
Epsilon specializes in data analytics. "With this critical move, we are going further, faster and deeper in our own transformation, becoming a leader in this data-led, digital-first world," said Arthur Sadoun, chairman and CEO of Publicis. Publicis owns the iconic ad agencies Leo Burnett Worldwide and Saatchi & Saatchi, as well as many other brands in the advertising and public relations world.
The advertising executive is writing a hefty $4.4 billion check to acquire digital marketing upstart Epsilon from Alliance Data Systems Corp. That’s a quarter of Publicis’s enterprise value, according to Bloomberg Intelligence analyst Matthew Bloxham. The firm predicts Epsilon will add 13 percent to earnings per share in the first year.
Publicis' shares rose on Monday as analysts welcomed the French advertising company's $4.4 billion takeover of marketing and data company Epsilon. Publicis said on Sunday that it would buy Epsilon from U.S. company Alliance Data, expanding Publicis' digital business and North American footprint. Publicis shares were up 4.2 percent in early trading.
The owner of agencies Saatchi & Saatchi and Leo Burnett Worldwide is betting Epsilon’s trove of consumer data from loyalty programs and email campaigns will help it shift away from traditional TV commercials and billboards, where sales are falling as consumer giants spend more online. Publicis announced the takeover -- its largest ever -- on Sunday as it reported a 1.6 percent drop in first-quarter organic sales, after the loss of a handful of clients. Epsilon collects data including transactions, location and web activity, and is less exposed to consumer-goods companies, Publicis Chief Executive Officer Arthur Sadoun said on a call with analysts on Monday.
Publicis: * Sees 12.5 pct accretion to headline, diluted EPS from Epsilon deal * Got firm commitment from BNP Paribas and Citi on 12-month bridge loan that can be renewed 2 x 6 months on Epsilon deal * ...
The rise of digital media has brought new tribes to Adland. A push into data analytics by Paris-based advertising group Publicis is the latest example. Publicis will need its persuasive skills to convince sceptical investors.
Publicis is acquiring Epsilon for a net purchase price of $3.95 billion after a tax step-up, with a total cash consideration of $4.4 billion. Publicis will form a strategic partnership with Alliance Data's remaining business. French ad holding company Publicis PUB-FR said Sunday it would pay about $4.4 billion for marketing services company Epsilon to give it a leg up in digital marketing and to help clients better personalize their advertising.
Publicis will pay $4.4 billion to acquire Alliance Data's Epsilon marketing unit, the French advertising group said on Sunday, expanding its digital business and North American footprint. The deal, announced two weeks after Publicis confirmed it was in talks with Alliance Data, bolsters efforts by the world's third-ranked advertiser to adapt to a fast-changing market increasingly driven by online client data. "The addition of Epsilon will propel Publicis as a leader of data-driven personalized experiences at scale," the Paris-based company said in a statement outlining its biggest ever acquisition - which tops the 3.7 billion euros ($4.18 billion) paid for tech consulting firm Sapient in 2014.
Publicis, the world’s third-largest advertising group by revenues, said on Sunday that it had acquired Epsilon, a digital marketing agency, from Alliance Data Systems for $4.4bn in cash, as it seeks to accelerate a push into data analytics. The deal marks the largest acquisition by Publicis, which said it would pay a net purchase price of $3.95bn after a “tax step-up”. “When you look at the kind of challenges our clients are facing in a data-led, digital-first world, it’s obvious that companies like us need to make bold moves,” said Publicis chairman and chief executive Arthur Sadoun in an interview.
Publicis, the third-largest advertising agency by revenues, is close to a deal to acquire Epsilon, a digital marketing agency that is owned by Alliance Data Systems, for around $4bn, according to people familiar with the situation. Alliance Data declined to comment. An acquisition of Epsilon by Publicis would be the French advertising group’s largest ever takeover and would expand its footprint in the US and accelerate a push into digital marketing.
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Epsilon has also attracted a joint offer from Advent International and Goldman Sachs Group Inc., people familiar with the matter said last week. Alliance may select a winner as early as this week in an auction that could fetch about $5 billion, the people said. A takeover would bring Publicis more online data-mining expertise to help clients target shoppers more effectively and reduce its reliance on conventional advertising, which is in decline as consumers turn away from newspapers and traditional TV.
French advertising group Publicis is in talks to buy Alliance Data System's Epsilon marketing unit, which some media reports have valued at around $5 billion. Publicis, whose shares were down 4.4 percent by 1025 GMT, gave no details on Monday on the potential value of any deal and said there was no guarantee it would proceed with an offer. Epsilon would strengthen Publicis' presence in the United States, where it competes with Omnicom, Interpublic and WPP.
Representatives for Alliance Data, Publicis and Advent declined to comment. A representative for Goldman Sachs, which would likely bid with its private equity unit, didn’t respond to a request for comment.
This article is written for those who want to get better at using price to earnings ratios (P/E ratios). We'll look at Publicis Groupe S.A.'s (EPA:PUB) P/E ratio and reflectRead More...
Moody's Investors Service, ("Moody's") has today affirmed the Baa2 senior unsecured ratings and the (P)Baa2 MTN programme ratings of WPP Plc's guaranteed subsidiaries where applicable (WPP Finance 2013, WPP Finance 2016, WPP Finance 2017, WPP Finance 2010, WPP Finance S.A. and WPP Finance Deutschland GmbH). Concurrently, Moody's has affirmed the Prime-2 (P-2) short term ratings of WPP Plc's guaranteed subsidiaries (WPP CP Finance Plc and WPP CP LLC).
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Nigel Vaz, CEO of Publicis Sapient, joins "Squawk Box" to break down exactly how he helps businesses digitize their customer experience and why it's the future of marketing and customer relations.