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July saw an influx of assets in many of the largest known ETFs, with investors pouring in $61 billion. Many of these ETFs flew under the radar for a significant period of time but saw increased investment in July. Todd Rosenbluth, VettaFi Head of Research comments, "it's exciting for us to dig into these up-and-coming ETFs."Rosenbluth highlights the investing potential for ETFs in the fixed-income and AI landscapes, as well funds for hedging against inflation.