FIT - Fitbit, Inc.

NYSE - Nasdaq Real Time Price. Currency in USD
+0.0200 (+0.46%)
At close: 4:02PM EDT

4.3300 0.00 (0.00%)
After hours: 4:45PM EDT

Stock chart is not supported by your current browser
Previous Close4.3100
Bid4.3200 x 3100
Ask4.3700 x 1400
Day's Range4.3100 - 4.4250
52 Week Range4.2100 - 6.9600
Avg. Volume4,522,830
Market Cap1.104B
Beta (3Y Monthly)0.66
PE Ratio (TTM)N/A
EPS (TTM)-0.7440
Earnings DateJul 31, 2019
Forward Dividend & YieldN/A (N/A)
Ex-Dividend DateN/A
1y Target Est6.75
Trade prices are not sourced from all markets
  • Business Wire3 days ago

    Fitbit Schedules Q219 Financial Results for July 31, 2019

    Fitbit , the leading global wearables brand, today announced that it expects to release results for its second quarter 2019 on Wednesday, July 31, after market close. In conjunction with a press release, management will host a conference call at 5:00 p.m.

  • 3 Top Small-Cap Stocks to Buy in July
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    3 Top Small-Cap Stocks to Buy in July

    Forget the big guys: These three companies have lots of potential to bring significant returns for investors.

  • Benzinga4 days ago

    Some Of The Best Amazon Prime Day Deals Are Found Elsewhere, Inc. (NASDAQ: AMZN)'s annual Prime Day selling event kicked off Monday and goes through Tuesday. ◘ Ideal for the home office, Amazon is selling a Keurig K-Mini single-serve coffee maker with 12 K-cup AmazonFresh pods included. Amazon is selling a Sony 70-inch TV at 50% off at $799.99.

  • Square Stock Is the Best Bet for the Next-Era of Tech
    InvestorPlace9 days ago

    Square Stock Is the Best Bet for the Next-Era of Tech

    As of the end of last year, the Cash App mobile payment app from Square (NYSE:SQ) caught up with the Paypal Holdings (NASDAQ:PYPL) rival app Venmo in terms of active users.Source: Chris Harrison via Flickr (Modified)Since then, Instinet analysts Dan Dolev and Conan Leon have seen Square's Cash App move ahead of PayPal's platform. As of June, they measure 56.1 million people using Square's tool on a regular basis, 6.4 million than the headcount of Venmo's user base.It's not a reason in and of itself to step into SQ stock, or shed PayPal shares if you own them. Indeed, it's only an anecdotal data nugget one would expect regarding a relatively young newcomer aiming to take a bite out of an established company's market share.InvestorPlace - Stock Market News, Stock Advice & Trading Tips * 10 Best Stocks for 2019: A Volatile First Half On the other hand, perhaps it's a glimpse of a paradigm shift that will eventually, decidedly favor Square stock over shares of its chief competitor. Square Stock Is for RealPhilosophically-driven investing can be a dangerous game to play.The advent of affordable 3D printers in 2012, in step with the a renewed affinity for cottage businesses, drew investors into names like 3D Systems (NYSE:DDD) and Stratasys (NASDAQ:SSYS), only to burn them. As it turns out, setting up a profitable manufacturing business in your garage isn't as easy as it presumed.Wearables was another mania that failed to live up to the hype. Fitbit (NYSE:FIT) could do wrong until shortly after its June-2015 IPO. Since August of that year Fitbit could do nothing right. It's down more than 90% from its peak, and once again knocking on the door of new record lows.The slow shift to a cashless society and the continued preference for living digitally-mobile lives, however, isn't hype. It's an inevitable future.There's room for more than one player in that future, but it's a future that favors SQ stock for one overarching reason: PayPal is a first-generation web company, and we're now into the web's second act.Leading the charge now is the demographic that's never known a world without the web, and a group of consumers that's enormously familiar (and in love) with the mobile devices.It matters. PayPal, Venmo and Square StockPayPal has been around, incredibly enough, since 1998, which is roughly around the time ecommerce sites like (NASDAQ:AMZN) and eBay (NASDAQ:EBAY) cultivated a need for online payment solutions. That's largely why most consumers over the age of 40 are familiar with the middleman's name; they've likely used it.Unfortunately, PayPal has at least been found somewhat guilty by association. Younger consumers, who are starting to enter their high-earnings years, specifically don't want what their parents had.Case in point: Younger Facebook (NASDAQ:FB) users made their way in droves to alternatives when they started finding their parents had invaded their digital social circle.Many of them have spent the better part of their adult lives hearing about and even using social networking, expressing every thought presumed worth sharing.Square's Cash App facilitates more of that all-important text-based communication when sending or receiving money. The app continues to satisfy the new norm for constant contact.To its credit, PayPal's Venmo has kept PayPal relevant by adding a similar messaging option to its peer-to-peer money-transfer platform.Clearly owners and heavy users of mobile devices though, who are more likely than not to be younger than not, are more compelled by Venmo.The new-era differentiation doesn't quite end there, however.PayPal has since followed suit, but it was noteworthy that Square was the first to do what was once unthinkable. That is, establish a means of offering small business loans.It's a step toward fully serving underbanked and even unbanked consumers, which is a decision less and less prompted by modest incomes.A World Economic Forum poll conducted last year found that only 45.3% of the sub-30 generation believes banks are fair and honest. They're more trusting of technology, which in this case is a nod to fintech.PayPal may be struggling to shake off the image that it's somehow closely linked to established banks, even if that assumption isn't quite on-target. At its inception, a bank account was still necessary to deposit and withdraw funds.The clincher? Blockchain. Last month, Square added Bitcoin deposits as an option for Cash App users.Millennials are far more willing to utilize a non-fiat currency, and they soon will be displacing their parents as the target market of choice. Bottom Line for Square StockIt can't be overstated that this shift is so big and moving so slowly, it might be impossible to gauge. It took years for mobile phones to become the norm and make landlines the oddity. Though electric cars are the inevitable future, their availability for years hasn't even made a dent in the combustion-driven vehicle's dominance.The differences between PayPal, and even Venmo, and Square's Cash App are very nuanced, and the two companies are sure to slug it out for the full 15 rounds.This is a match the young lion is going to win over the old lion though, even if for purely generational and cultural reasons.Square stock is shaping up as the better play here, even if it's going to take years to realize it.As of this writing, James Brumley did not hold a position in any of the aforementioned securities. You can learn more about him at his website, or follow him on Twitter, at @jbrumley. More From InvestorPlace * 2 Toxic Pot Stocks You Should Avoid * 10 Stocks to Buy on College Students' Radars * 7 Retail Stocks to Buy for the Second Half of 2019 * The S&P 500's 5 Best Highest-Yielding Dividend Stocks The post Square Stock Is the Best Bet for the Next-Era of Tech appeared first on InvestorPlace.

  • Is There An Opportunity With Fitbit, Inc.'s (NYSE:FIT) 26% Undervaluation?
    Simply Wall St.9 days ago

    Is There An Opportunity With Fitbit, Inc.'s (NYSE:FIT) 26% Undervaluation?

    Today we will run through one way of estimating the intrinsic value of Fitbit, Inc. (NYSE:FIT) by projecting its...

  • Where Will Fitbit Be in 5 Years?
    Motley Fool11 days ago

    Where Will Fitbit Be in 5 Years?

    Wearable tech is on the rise, but it hasn’t worked out for this manufacturer.

  • The Latest Updates from GoPro, Fitbit, and Sony
    Market Realist11 days ago

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  • TheStreet.com11 days ago

    Can Saggy Fitbit Regain Its Shape? This Value Investor Hopes So

    Shares of the maker of health and fitness devices are near their all-time low, but buying now could pay off down the road.

  • Fitbit: Why You Need to Stay Away
    Market Realist14 days ago

    Fitbit: Why You Need to Stay Away

    Fitbit (FIT) shares have burnt significant investor wealth over the years. Fitbit is still struggling to gain market share in the wearables space.

  • Penny Stocks to Buy Using Technical Analysis for July 2019
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  • Livongo Health connects to Apple, Samsung, Fitbit in wearable expansion
    American City Business Journals23 days ago

    Livongo Health connects to Apple, Samsung, Fitbit in wearable expansion

    Users will get notifications, behavior health "nudges" and other health information straight to their smartwatches as Livongo Health integrates its chronic condition management platform into the massive wearables health market.

  • US wraps up hearings on plan to hit all Chinese goods with tariffs as trade war nears first anniversary
    South China Morning Post23 days ago

    US wraps up hearings on plan to hit all Chinese goods with tariffs as trade war nears first anniversary

    US government hearings on proposed new tariffs on around US$300 billion of Chinese goods came to a close on Tuesday, after seven days of testimony by hundreds of companies and industry associations seeking shelter from the costs of the countries' escalating trade war.The hearings wrapped up in Washington just days before US President Donald Trump and his Chinese counterpart Xi Jinping are to meet in Japan on Saturday in a bid to get trade talks back on track after a six-week impasse.With the trade conflict set to pass the one-year mark on July 6, Trump has threatened to slap 25 per cent duties on the remaining untaxed Chinese goods, should the discussions go poorly.Over 300 representatives from industries that would be hit by such tariff action have testified before an inter-agency committee over the past week, while close to 3,000 additional written comments have been filed to the office of the US Trade Representative (USTR) from companies including Apple, Fitbit and Keurig Dr Pepper.They said, however, that the use of tariffs is costing American jobs, raising prices for consumers and, in some cases, posing a national security risk.The committee will accept written responses and rebuttals from companies until July 2, then deliver its recommendations on possible exemptions to the USTR.The trade war has ruptured global supply chains, plunged US soybean futures to their lowest point in a decade and led to higher costs for US importers."China doesn't pay the tariffs," Nate Herman, director of government relations at the Travel Goods Association (TGA), said on Tuesday during his testimony. "We do."TGA estimates that the third tranche of tariffs on US$200 billion of Chinese imports cost the travel goods industry an additional US$288 million over seven months.One member company had exhausted its line of credit to pay those tariffs upon the goods' entry into the US, Herman said in an interview on the sidelines of the hearing.A fourth and final tranche, which would cover the remaining untaxed items in the travel goods sector, would "only put the remaining nails in the coffin for our industry", Herman told the panel.In a recent letter to the USTR opposing the tariff action, Apple highlighted its pledge to invest US$350 billion in the US economy over five years and said tariff action on the company's products "would result in a reduction of Apple's US economic contribution".In its written testimony, the company said putting tariffs on fitness trackers and smartwatches would give Chinese competitors such as Huawei and Xiaomi a competitive edge in the US market.That change would place "sensitive US health, location and financial data within the Chinese government's reach", said the company, whose stock trades on the New York Stock Exchange.Testifying on Tuesday, Fitbit executive vice-president Andy Missan said that absorbing the costs of more duties in the short term was out of the question."It would take many years and millions of dollars to replicate what we've found in China, which has developed over 40 years these very high precision, small form factor processes that, frankly, coupled with the labour costs, just don't exist elsewhere in the world," Missan said.US President Donald Trump talks to Apple CEO Tim Cook during a meeting of the American Workforce Policy Advisory Board in May. In a letter to the US trade representative's office, the technology company said new US tariff action "would result in a reduction of Apple's US economic contribution". Photo: AP alt=US President Donald Trump talks to Apple CEO Tim Cook during a meeting of the American Workforce Policy Advisory Board in May. In a letter to the US trade representative's office, the technology company said new US tariff action "would result in a reduction of Apple's US economic contribution". Photo: APThe question of tariffs will be looming large this weekend when Trump and Xi meet in Japan on the sidelines of the G20 summit, with the US administration having threatened repeatedly that it would go ahead with the fourth tranche of duties should the talks not yield progress.Trump would be happy with any result of the upcoming parley with Xi, including a decision to escalate tariffs, a senior US administration official said on Monday."The US economy is stronger than it's been in many, many decades, so he's quite comfortable with his vision going into this meeting," the official said. "The president is quite comfortable with any outcome."Wearable technology maker Fitbit, whose fitness trackers are assembled in China, argued that further tariffs posed a national security risk to the US. Photo: Handout alt=Wearable technology maker Fitbit, whose fitness trackers are assembled in China, argued that further tariffs posed a national security risk to the US. Photo: HandoutIn the event that Trump does decide to push ahead with further tariffs, a source close to the talks said the duties would likely be staggered so as not to "inflame public opinion"."I don't think it'll go ahead at 25 per cent on 300 billion," the person said on condition of anonymity. "There's a lot of room there to escalate. You can do another 50 billion at 10 per cent, for example."Speaking on the sidelines of Tuesday's hearing, Herman of the Travel Goods Association said he had "high hopes but not high expectations" that upcoming presidential discussions would lead to a stalling of additional tariffs and a relaxation of existing duties. This article originally appeared in the South China Morning Post (SCMP), the most authoritative voice reporting on China and Asia for more than a century. For more SCMP stories, please explore the SCMP app or visit the SCMP's Facebook and Twitter pages. Copyright © 2019 South China Morning Post Publishers Ltd. All rights reserved. Copyright (c) 2019. South China Morning Post Publishers Ltd. All rights reserved.

  • Fitbit Shares Hit All-Time Lows on Weak Guidance
    Investopedia24 days ago

    Fitbit Shares Hit All-Time Lows on Weak Guidance

    Fitbit shares moved sharply lower on worse-than-expected fourth quarter results, but traders will be watching these key support levels.

  • Better Contrarian Play: GoPro or Fitbit?
    Motley Fool25 days ago

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  • 4 Cheap Stocks Ready for Gains
    TipRanks26 days ago

    4 Cheap Stocks Ready for Gains

    Why should investing be a rich man’s game? If you’re looking to invest, but haven’t got the budget to go all-in on Amazon (AMZN) or Alphabet (GOOGL), there are plenty of stocks available featuring low prices and high expectations. Now that markets are surging back to their record levels, with the S&P 500 at 2,950, let’s use TipRanks’ data to take a close look at four bargain investments, stocks priced at $10 and under yet sporting ‘Buy’ ratings. Asure Software, Inc. (ASUR)This small software company, focusing on HCM (human capital management) and workspace management systems, is coming off an excellent first quarter. The company reported revenues for Q1 2019 at $26.8 million, for a 39% year-over-year gain, and a 44% year-over-year gain in customer bookings. Company CEO Pat Goepel described the quarter as having “solid momentum,” said that Asure is “focused on accelerating the velocity of our cross-selling opportunities and scaling our business.” Major new clients include Kids Care Home Health of Idaho, and the City of Paterson, New Jersey. Full-year revenue guidance remains in the range of $104 to $107 million.Wall Street’s analysts are impressed, by both the company’s prospects and its recent history. ASUR shares are up more than 50% year-to-date, and the company’s revenue guidance represents an 18% increase over FY18. Writing from Northland Securities, Robert Breza said last month: “We are assuming coverage of Asure Software Inc. with an unchanged $12 PT and Outperform rating following solid Q1 results which topped estimates on the top and bottom line.” Breza’s $12 price target indicates a 52% upside to the stock.Just last week, Barrington’s Vincent Colicchio set a ‘Buy’ on ASUR based on future outlook for the stock. Colicchio noted, “We expect Asure to achieve rapid organic and acquisition‐related growth over the next several years in the HCM and WM software markets. Asure has many opportunities to increase revenue at existing clients due to its growing product portfolio…” His price target, $15, suggests an upside of 90% for ASUR.Overall, ASUR gets a ‘Moderate Buy’ from the analyst consensus, based on 2 buy ratings in the past three months. There are no holds or sells on this stock. The average price target is $13.50, indicative of a 71% upside from the current share price of $7.86.View ASUR Price Target & Analyst Ratings Detail Concrete Pumping Holdings, Inc. (BBCP)Based in Denver, Colorado, Concrete Pumping Holdings operates in both the US and the UK, offering – you guessed it! – concrete pumping services in the construction industry. In addition to pumping, the company also offers concrete waste management services, an important subsidiary service for customers in the concrete industry. Concrete Pumping offers its customers an equipment rental option, allowing the customer to save money on overhead while Concrete Pumping benefits from faster payment schedules on its products.BBCP went public two years ago, and this past May put an additional 15 million common stock shares on the market. The new shares were offered to raise funds to finance the acquisition of Capital Pumping, with any extra funds being used to augment corporate working capital. The stock offering and acquisition were both completed last month.Analyst Andrew Wittman, of Baird, gave BBCP a ‘Buy’ rating during last month’s stock offering, specifically noting the company’s “…track record of gaining share versus alternatives, the company's unique scale advantages and its rental model, which offers low risk and fast cash conversion.” He added that, at current price level, he would buy this stock. His $7 price target suggests a strong upside of 58%.Also weighing in was Stifel’s Stanley Elliott. He set a $9 price target with his ‘Buy’ rating, saying that, “The company has meaningful opportunity to expand through mild secular growth in concrete pumping, footprint expansion and cross-selling of waste services, and numerous acquisition roll-up opportunities.” His price target gives BBCP an impressive 103% upside.With 4 buy ratings assigned it in the last three months, BBCP holds a ‘Strong Buy’ from the analyst consensus. The stock sells for $4.42, so the average price target of $8.33 gives it an 88% upside potential.View BBCP Price Target & Analyst Ratings Detail Fitbit, Inc. (FIT)Fitbit stands at the junction of two great trends – our desire to be healthy, and our desire to have the latest gadgets. Fitbit’s gadget is the application of wearable tech to activity tracking, allowing you to count your steps, monitor your heartrate, or even check the quality of your sleep – and to follow your data over time. In short, it’s intended to make easier to track the quality and efficacy of your exercise and diet.With increased hedge fund activity – the major funds increased their holdings in FIT by 3.73 million shares last quarter – it would seem that Fitbit’s low share price is attracting investment. The company’s reputation helps, too – industry bloggers have a bullish outlook on FIT, while news sentiment is overwhelmingly positive.This is all reflected in the analyst reviews, which have been consistently positive on FIT for several months. Writing at the beginning of May, Andrew Uerkwitz of Oppenheimer, said, “We believe FIT has taken its first steps in generating regular recurring revenue from the healthcare and wellness industry. We like what we heard regarding Fitbit Health Solutions and see it as a first step towards a more meaningful business transformation. We expect it to take time, but as Health Solutions and other services start to ramp, we expect to see more predictability in results.” Uerkwitz’s $8 price target suggests an upside of 78% to FIT.Also writing in May, DA Davidson analyst Tom Forte noted benefits coming from the company's “…latest partnering announcement with the UnitedHealthcare's (UNH) Motion effort through its Charge 3 tracker device participation.” Forte set a $7 price target, pointing to a 56% upside.FIT’s analyst consensus rating is a ‘Moderate Buy,’ based on 2 buys, 1 hold, and 1 sell given during the last three months. FIT shares sell for just $4.48, but the average price target of $6.25 suggests an upside potential of 39%.View FIT Price Target & Analyst Ratings Detail Ford Motor Company (F)Our last stock hails from Detroit, the Motor City, where more than a century ago Henry Ford created the modern assembly line, revolutionized the automotive industry, and made his car company one of the industry’s storied names.The auto industry is entering a transitional period. Changes in customer taste and the political regulatory climate are pushing the development and improvement of electric vehicle technology, while advances in AI are slowly turning self-driving cars – once the domain of science fiction – into a reality. Ford Motor is implementing a $4 billion initiative to develop an autonomous car division, with $1 billion going toward developing the requisite software and automation tech in partnership with Argo AI, and a further $900 million slated to expand manufacturing facilities in Michigan. At the same time, Ford is developing and marketing a line of electric hybrid and plug-in vehicles based on existing frames.All of this is supported by a successful line of SUVs and light trucks. Ford’s F-series pickups are perennial leaders in their niche, and provide the company with a solid foundation of sales and revenue.With such a strong background, it’s no wonder that Merrill Lynch’s John Murphy upgraded his stance on Ford stock last month, bumping it from ‘neutral’ to ‘buy.’ His price target, $14, suggests a 40% upside to the stock.More recently, on June 13, Goldman Sachs analyst David Tamberrino sees the company’s overall plan helping it to regain revenue and market share in Europe. He says, “…working through the potential margin enhancement opportunity, we think the company can generate over 4% operating margins through-the-cycle in Europe post restructuring actions…” Tamberrino’s price target of $13 would indicate a 30% upside to Ford shares.Ford holds a ‘Moderate Buy’ rating from the analyst consensus, based on an even split of 5 buys and 5 holds, with 1 sell. Shares are currently priced at $9.99, so the average target of $11.35 indicates room for a 13% upside.View F Price Target & Analyst Ratings DetailStart your own stock research with Stock Screener, the all-in-one tool that puts the entire TipRanks database at your fingertips.

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  • Markitlast month

    See what the IHS Markit Score report has to say about Fitbit Inc.

    Fitbit Inc NYSE:FITView full report here! Summary * ETFs holding this stock are seeing positive inflows * Bearish sentiment is moderate Bearish sentimentShort interest | NeutralShort interest is moderate for FIT with between 5 and 10% of shares outstanding currently on loan. The last change in the short interest score occurred more than 1 month ago and implies that there has been little change in sentiment among investors who seek to profit from falling equity prices. Money flowETF/Index ownership | PositiveETF activity is positive. Over the last month, ETFs holding FIT are favorable, with net inflows of $1.55 billion. Additionally, the rate of inflows is increasing. Economic sentimentPMI by IHS Markit | NeutralAccording to the latest IHS Markit Purchasing Managers' Index (PMI) data, output in the Consumer Goods sector is rising. The rate of growth is weak relative to the trend shown over the past year, however. Credit worthinessCredit default swapCDS data is not available for this security.Please send all inquiries related to the report to and report PDFs will only be available for 30 days after publishing.This document has been produced for information purposes only and is not to be relied upon or as construed as investment advice. To the fullest extent permitted by law, IHS Markit disclaims any responsibility or liability, whether in contract, tort (including, without limitation, negligence), equity or otherwise, for any loss or damage arising from any reliance on or the use of this material in any way. Please view the full legal disclaimer and methodology information on pages 2-3 of the full report.

  • Benzingalast month

    This Day In Market History: The Fitbit IPO

    Each day, Benzinga takes a look back at a notable market-related moment that occurred on this date. What Happened? An all-white painting by Robert Ryman called “Untitled” sold for roughly $15 million. Wearable fitness tracking company Fitbit held its IPO in June 2015, pricing its shares at $20.

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  • Why Fitbit, Inc. (NYSE:FIT) Could Be Worth Watching
    Simply Wall St.last month

    Why Fitbit, Inc. (NYSE:FIT) Could Be Worth Watching

    Fitbit, Inc. (NYSE:FIT), which is in the electronic business, and is based in United States, received a lot of...