|Bid||0.00 x 900|
|Ask||0.00 x 800|
|Day's Range||96.27 - 97.69|
|52 Week Range||89.21 - 115.48|
|Beta (5Y Monthly)||0.96|
|PE Ratio (TTM)||26.94|
|Forward Dividend & Yield||2.28 (2.36%)|
|Ex-Dividend Date||Feb 08, 2024|
|1y Target Est||N/A|
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McDonald’s wants to boost “your mood into the stratosphere”—and take on Starbucks and Dunkin’ for afternoon coffee sippers—with a new drink-focused chain called CosMc’s. CosMc’s—named after a McDonald’s character from the 1980s that is part alien, part surfer, and part robot—is McDonald’s latest attempt to tap into the afternoon beverage market. The restaurant chain plans to test its first CosMc’s in the suburbs of Chicago this week.
The beverage-forward concept is targeting the “3 p.m. slump” — a daypart Starbucks is also working to improve — with highly customizable caffeinated beverages and select food items, CEO Chris Kempczinski told investors Wednesday.
McDonald’s is launching a new chain of coffee shops called CosMc’s that it says will help customers beat the “3pm slump”.