AllAnalyst Report
logoMorningstarNovember 13, 2020

Kimberly-Clark Corporation: Kimberly-Clark Opts to Up Brand Spend as It Strives to Maintain Recent Momentum and Competitive Edge

Symbols
KMB
Sector(s)
Consumer Defensive
Rating
Current Price
$137.56
Fair Value
Economic Moat
Stewardship
Summary

Kimberly-Clark is a leading manufacturer of personal care (around half of sales) and tissue products (roughly one third of sales). Its brand mix includes Huggies, Pull-Ups, Kotex, Depend, Kleenex, and Cottonelle. The firm also operates K-C Professional, which partners with businesses to provide safety and sanitary products for the workplace. Kimberly-Clark generates just over

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Analyst Profile

Erin Lash

Sector Director
Erin Lash, CFA, is director of consumer sector equity research for Morningstar Research Services LLC, a wholly owned subsidiary of Morningstar, Inc. In addition to leading the sector team, Lash covers packaged food and household and personal care companies.Before joining Morningstar in 2006, she spent four years as an investment analyst covering retail, transportation, and technology firms for State Farm Insurance.Lash holds a bachelor's degree in finance from Bradley University and a master's degree in business administration, with concentrations in accounting and finance, from the University of Chicago Booth School of Business. She also holds the Chartered Financial Analyst® designation. She ranked second in the food and tobacco industry in The Wall Street Journal's annual “Best on the Street” analysts survey in 2013, the last year the survey was conducted.