Ulta Beauty is the largest specialized beauty retailer in the U.S. with approximately 1,300 stores. The firm offers makeup (44% of 2020 sales), fragrances, skincare, and haircare (20% of 2020 sales) products, and bath and body items. Ulta offers private-label products and merchandise from more than 500 vendors. It also offers salon services, including hair, makeup, skin, and brow services, in all stores. Most Ulta st
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David Swartz
Equity Analyst