AllAnalyst Report
logoMorningstarSeptember 08, 2020

Weibo Corporation: Weibo Needs To Put More Focus on Improving Return on Investment for Advertisers

Symbols
WB
Sector(s)
Communication Services
Rating
Premium
Current Price
$43.11
Fair Value
Premium
Economic Moat
Premium
Stewardship
Premium
Summary

Weibo is the largest social media platform in China. As of 2016, Weibo had 313 million monthly active users and 139 million daily active users, many of whom are drawn there by the millions of key opinion leaders in entertainment, sports, and business circles. Sina is the major shareholder, holding 49.9% of shares and with 75% voting power; Alibaba holds 31.5% of shares and 14.8% voting power.

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