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Coors Light launches beer using ice from the Stanley Cup finals

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Yahoo Finance Live's Dave Briggs checks out Coors Light's latest "Championship Ice" beer that uses ice from the Stanley Cup ahead of the July 4th weekend.

Video Transcript

- Coors Light celebrating the Stanley Cup Champion Colorado Avalanche with one heck of a marketing campaign, offering up a limited edition beer with shavings of what they're calling the championship ice. If you dare get your hands on one at selected Denver locations, starting Thursday-- yes that is actual ice from the rink they say in the beer.