New K-Pop ETF tracks South Korean groups like Blackpink
Yahoo Finance anchors discuss the new KPOP exchange-traded fund offering.
Video Transcript
- Well, time now for our quick detour of the day. We've got Blackpink in your area, especially if you're keen on trading ETFs. This is the KPOP ETF. That's right, Contents Technologies, a music rights management company, launching this ETF through its asset management subsidiary.
The ETF wants to give investors exposure to pop assets that may not be accessible outside of South Korea. That includes Hybe, the agency that manages BTS, as well as YG Entertainment which manages Blackpink as mentioned earlier and also Big Bang, kind of a throwback KPOP group.
It also tracks movie giants like the media conglomerate that was behind the film "Parasite." So you can see 3% up, intraday. So at least there's that. ETFs, all the rage.
- I am all for KPOP and catchy music. Right?
- Yeah.
- But as an investment, how's it doing?
- Well, I mean, we were talking earlier this morning about ESG. Right? I mean, this is the type of thing you don't have to worry about maybe--
- You don't, but we did check--
- --fossil fuel exposure.
- A little research on our detour story for the day. Big Hit Entertainment which is, of course, the company that backed BTS, they weren't one of the big ones in KPOP. They went public. Down nearly 60% over the last year, 50% year to date. Is that a good investment?
- Well, I mean, it's better than Peloton. So at least, comparatively.
- Is that the bar? Is that the bar?
- Everything about stocks is always what you compare things to. But look, there's a lot of KPOP fans out there. But I think, actually, if anything, on a serious note, this speaks to the popularity of just ETFs. Right?
And we had an ETF guest on earlier this week. And, it seems like the popularity, despite the equity market sell off, has not really taken all that much steam out of ETFs.
I mean, yes, the ETF is down this year. But the idea is, in the next 5 to 10 years, maybe longer than that, KPOP's going to be huge. Right? So get those little hearts out.
- The hearts, yeah.
- I mean, actually, my backup, if this whole journalism thing doesn't work out for me, every single Korean KPOP band has some token Chinese person to appeal to the Chinese market. Maybe I could just grow my hair out, dye it, learn how to sing, learn how to dance, just become more attractive. And then I could be maybe part of one of these KPOP groups.
- I don't know how to break it to you, Brian. I think you might not be the age requirement right now, for KPOP groups.
- Oh my God. Dang. You calling me old?
- I'm not calling you old. I'm saying they start very, very young.
- I need another backup then.
- But if anything, this is another way to get new investors in the Korean exchange. That may be one way to pitch it. All right, we're going to check our markets here in the US.
