While Kate Middleton is notorious for putting brands on the map, Kim Kardashian is an even more powerful sales tool.
“You don’t see hundreds of women running around looking like [Kate Middleton],” French designer Roland Mouret told Fashionista.com . “To be honest, we’re more likely to get orders on a dress that Kim Kardashian’s worn.”
Mouret has dressed both Kardashian and the Duchess.
Middleton is a fashion magazine darling, and it's been reported that every product she's photographed wearing sells out.
But Kardashian has received a chilly reception from the fashion world.
"Kim Kardashian—a sexpot with curves and a prodigious behind, a sybarite as well as a full-on capitalist—is an affront to everything (the fashion world) holds dear," New York Magazine wrote a couple months ago.
Kardashian's popularity shows a disconnect between the fashion industry and the public.
More From Business Insider
- Sears CEO Abruptly Steps Down, Citing 'Family Health Matters' — Eddie Lampert Will Take Over
- HEIDI KLUM: Young Models Need To Be Careful — Photographers Often Try To Get You To Take Off Everything
- Wet Seal Just Hired A Former Sears Exec To Fix Plummeting Sales
- Arts & Entertainment
- Kim Kardashian
- Kate Middleton
- Roland Mouret