Emerson Expands Product Portfolio: Will it Aid a Rebound?

In a bid to grab greater market share, Fortune 500 company Emerson Electric Co.’s EMR operating arm, Emerson Process Management has expanded its portfolio of products with innovative offerings. This time, Emerson Process Management has added a Power over Ethernet (PoE) to the Smart Wireless Gateway 1420 and introduced a magnetic flowmeter called Rosemount 8750W.

Product Details

Power over Ethernet (PoE): This product can power the Smart Wireless Gateway and other related devices by using a standard ethernet cable. Moreover, installation and powering of new gateways can be carried out with an existing wireless access point using the Ethernet cable connection.

In other words, PoE enables Smart Wireless Gateway 1420 to power any ethernet-enabled instrument. This, in turn, allows the Smart Wireless Gateway 1420 to overcome challenges like limited access to power.  

For clients, this translates into cost-effective installation of any number of wireless Gateways without paying for new power wiring.

Rosemount 8750W magnetic Flowmeter system: This product is engineered for utility flow measurements and can be deployed in a wide range of applications including utility, water and wastewater.

The latest magnetic flowmeter can be used for any water or utility-related applications like distribution of water in process plants, regulation of water temperature, water management and desalination, and so on. Other features of the product like welded coil housing and dual compartment transmitter housing ensure that the electronic circuit remains fully protected from moisture.

The product also comes with a replaceable terminal block allowing easy repairs from time to time. Moreover, Emerson process management has empowered their latest device with advanced features like SMART meter verification, grounding and wiring fault detection, and electrode coating detection to set it apart from peers.

Our Take

We believe these product launches will help the company witness a rebound in its sluggish industrial markets. In an attempt to improve its competitive position, Emerson Process Management has been proactively introducing products over the past two months. Last June, the firm launched new ball valves under the name Fisher Z500.

However, Emerson continues to suffer from slow growth in the industrial market mainly in the U.S. and China. This affected the company’s order rates and dragged the sales figure on a year-over-year basis during third-quarter fiscal 2015. Moreover, as management pointed out, severe weakness was experienced in the month of June, which is not expected to improve any time soon. Owing to these negatives, the company currently carries a Zacks Rank #5 (Strong Sell).

Some better-ranked stocks in the industry include AO Smith Corp. AOS, AZZ incorporated AZZ and Energous Corporation WATT. While AO Smith Corp sports a Zacks Rank #1 (Strong Buy), both AZZ incorporated and Energous Corporation hold a Zacks Rank #2 (Buy).

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