Plymouth Rock Hits the Streets to Test Texters

Text-Savvy Consumers Were Surprised by Results When They Raced Against the Clock

BOSTON, MA--(Marketwire - Mar 20, 2013) - Plymouth Rock Assurance, the flagship automobile insurance carrier of The Plymouth Rock Group of Companies which together write and manage more than $1 billion in auto and homeowner's insurance throughout the Northeast, recently took to the streets to investigate just how dangerous it can be to text and drive by seeing how long it takes the average texter to type out a "quick" text message. Participants were shocked by how long it took them to type out a simple text like, "what's up."

Check out the video featuring texters racing against the clock. You may be surprised by how long it actually takes them, and will hopefully think twice before taking your eyes off the road and hands off the wheel to use your phone to text, regardless of how quick you think it will be.

Distracted driving has been a hot-button issue across the country recently, and particularly in Massachusetts since the passage of the Distracted Driving law. Interested in learning more about how the recently passed law has affected cell phone use behind the wheel across the state? Stay tuned for the results of Plymouth Rock's first-ever Distracted Driving Survey, which will be released soon.

Click to tweet: Think texting behind the wheel is no big deal? Sending quick messages may take longer than thought; watch the video: http://bit.ly/Zd6h7m.

About Plymouth Rock Assurance
Headquartered in Boston, Massachusetts, Plymouth Rock Assurance Corporation (prac.com) is the flagship of the Plymouth Rock Group of Companies, which together write and manage over $1 billion in auto and home insurance in the Northeast. Plymouth Rock Assurance provides auto insurance exclusively. Its industry-leading service innovations include the exclusive Plymouth Rock Savings Pass, which helps Massachusetts customers save hundreds of dollars on auto-related goods and services; Crashbusters® mobile expert appraisers, who travel directly to a customer's vehicle to assess the damage and often issue a check on the spot; Door to Door Valet Claim Service® which manages the entire auto repair process from start to finish, and guarantees repairs for as long as a customer owns or leases their car when they choose a Door-to-Door® or referral repair shop; Plymouth Rock Rewards and Rewards Plus that thank customers for their business and loyalty; the Get Home Safe® program, which covers the cost of a cab ride home up to $50 per policy year when a Massachusetts policyholder feels it would be unsafe to operate a motor vehicle; and its Pledge of Assurance®, an industry-leading written commitment to service excellence. Plymouth Rock Assurance Corporation has an "A-/Excellent" rating from A.M. Best, the insurance industry's premier independent rating service. For more details and to find a Plymouth Rock independent agent near you, visit prac.com.

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