'Avengers: Endgame' willing to do whatever it takes to top 'Avatar' at the box office
Disney (DIS) and Marvel Studios will be adding a deleted scene and post-credit tribute to “Avengers: Endgame,” Screen Rant reports.
“Not an extended cut, but there will be a version going into theaters with a bit of a marketing push with a few new things at the end of the movie,” Marvel Studios President Kevin Feige told Screen Rant. “If you stay and watch the movie, after the credits, there’ll be a deleted scene, a little tribute, and a few surprises. Which will be next weekend.”
The re-release on June 28 may entice more consumers to head back to theaters and help the film come closer to beating “Avatar’s” box office world record of $2.788 billion.
But can “Avengers” take out a foe that seems to be even tougher than Josh Brolin’s “Thanos”?
“‘Endgame’ is only about $45 million away from ‘Avatar’ right now,” Jeremy Conrad, a media influencer and founder of the website MCU Cosmic, told Yahoo Finance.
“With the current box office slump, they may be uniquely positioned to pick up that slack; even though it will be the second weekend of ‘Toy Story 4,’” added Conrad, whose site covers the “Marvel Cinematic Universe.”
“Endgame” has already grossed over $2.7 billion and is the second highest grossing movie of all time. It took out another James Cameron film in early May: “Titanic,” which grossed over $2.1 billion.
“Avatar added $33 million during its re-release. Endgame could do more,” Daniel Richtman, a movie commentator and Twitter influencer, told Yahoo Finance. “Plus [Spiderman] ‘Far From Home’ will give it another boost and vice versa.”
Donovan Russo is a writer for Yahoo Finance. Follow him @Donovanxrusso.
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